Brand Content Operations Lead

Watkins Wellness; Indianapolis (IN); On-site; USD 104,000 - 163,000; Full time

Benefits offered by this job

Culture

Wellbeing

Learning & Development

Social Impact

Job summary

Delta Faucet Company is seeking a Content Operations Leader to establish and manage a scalable operating model for brand content across Delta and partner brands. You will oversee intake, prioritization, sequencing, and capacity planning, ensuring content is produced efficiently to meet business priorities.

The role requires strong program management, knowledge of content production workflows, and collaboration across marketing, creative, product, and channel teams.

Qualifications

• 7+ years of experience in content operations, marketing operations, creative/brand operations, or related fields.
• Bachelor’s degree in Marketing, Communications, Business, Project Management, Digital Strategy or related field.
• Operational leadership to design/manage intake processes, workflows, and cross-functional operating models.
• Project/program management across multiple workstreams, timelines, and resources.
• Knowledge of content production workflows, digital content, and brand consistency.

Responsibilities

• Establish and manage the enterprise content operating model across multiple brands.
• Own content intake, prioritization, sequencing, and capacity planning.
• Develop and manage production roadmaps connecting priorities, SKU needs, channels, and timing.
• Streamline content workflows, reduce rework, and improve speed-to-market.
• Collaborate with Brand, Creative Services, Product Marketing, eCommerce, Retail, Trade, Pro, Legal, and external partners.
• Partner with AI-enabled content tools and the Masco Digital CoE to translate capabilities into processes.
• Track operational metrics like cycle time, demand, and asset reuse; identify bottlenecks.
• Provide clear updates to stakeholders on status, risks, and decisions.

Skills

Content operations

Marketing operations

Project management

Digital marketing

eCommerce merchandising

Education

Bachelor’s degree in Marketing, Communications, Business, Project Management, Digital Strategy

Tools

DAM systems

Content platforms

Workflow tools

AI-enabled content tools

Job description

Delta Faucet Company is seeking a Content Operations Leader to establish and manage a scalable operating model for brand content across Delta and partner brands. You will oversee intake, prioritization, sequencing, and capacity planning, ensuring content is produced efficiently to meet business priorities.

The role requires strong program management, knowledge of content production workflows, and collaboration across marketing, creative, product, and channel teams.