Brand Content Director & Creative Lead

Nixon; Carlsbad (CA); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Excellent benefits

Job summary

Nixon is seeking a Director of Brand Content & Creative to lead and create work that brings the brand to life in California. You’ll shepherd ideas from concept through execution, providing creative direction to designers, photographers, videographers and creators.

You’ll translate business objectives, consumer insights and product stories into work that builds awareness, relevance and demand for Nixon, while shaping a strong point of view on what stories we tell and how we tell them.

Qualifications

• 6+ years in creative direction, brand creative, content, advertising or integrated marketing.
• Hands-on capabilities in art direction, design, copywriting, photography or video.
• Strong understanding of digital, social, and contemporary content.

Responsibilities

• Lead creative development for brand campaigns, product launches and events.
• Translate products into stories across organic and paid channels and platforms.
• Develop Nixon's content strategy and identify stories across product, athletes, artists, music, events, design and brand culture.
• Write and shape creative briefs, campaign concepts, messaging and storytelling.
• Create content directly and work hands-on with designers, photographers, videographers and creators.
• Provide clear art direction across design, photography, video, social and digital.
• Build ideas that work across paid media, organic social, ecommerce, email, retail and wholesale.
• Partner with Brand, DTC, Digital Marketing, Ecommerce, Product and Sales.
• Stay connected to action sports, fashion, music, art, design and culture.

Skills

Creative direction

Brand creative

Content creation

Storytelling

Leadership

Presentation skills

Job description

Nixon is seeking a Director of Brand Content & Creative to lead and create work that brings the brand to life in California. You’ll shepherd ideas from concept through execution, providing creative direction to designers, photographers, videographers and creators.

You’ll translate business objectives, consumer insights and product stories into work that builds awareness, relevance and demand for Nixon, while shaping a strong point of view on what stories we tell and how we tell them.