Brand Communications Strategy Leader

Markwins Beauty Brands; California (MO); On-site; USD 180,000 - 240,000; Full time

Job summary

Markwins Beauty Brands is seeking a Sr. Director, Brand Communications to lead integrated PR and communications across all brands. The role reports to the Chief Marketing Officer and ensures brand messaging is consistent across all consumer touchpoints.

The Sr. Director will partner with the CMO and other leaders to develop earned media strategies, breakthrough brand campaigns, and multi-channel narratives spanning PR, Social, Influencer, Paid Media, and Experiential Marketing.

Qualifications

• Senior leadership experience in PR/communications
• Experience shaping cross-brand communications strategy
• Strong collaboration with C-suite and cross-functional teams

Responsibilities

• Lead development, execution, and optimization of integrated communications and PR strategies across multiple brands
• Define long-term communications vision and annual strategic roadmap
• Partner with executive leadership to align communications with enterprise priorities
• Drive Community Activation strategy across Earned Channels and integrate with Paid Media, Social, Influencer, and Experiential Marketing
• Oversee media materials, messaging frameworks, and editorial calendars; manage agency partners

Job description

Markwins Beauty Brands is seeking a Sr. Director, Brand Communications to lead integrated PR and communications across all brands. The role reports to the Chief Marketing Officer and ensures brand messaging is consistent across all consumer touchpoints.

The Sr. Director will partner with the CMO and other leaders to develop earned media strategies, breakthrough brand campaigns, and multi-channel narratives spanning PR, Social, Influencer, Paid Media, and Experiential Marketing.