BHOM Leasing & Marketing Manager

B.HOM Student Living in; Boone (NC); On-site; USD 60,000 - 80,000; Full time

Job summary

An innovative company is seeking a Leasing & Marketing Manager to oversee leasing operations and enhance resident retention. This role involves creating and implementing marketing plans, training a dedicated team, and building relationships with university representatives. The ideal candidate will have strong leadership and communication skills, along with proficiency in MS Office and social media. This position offers a competitive salary and a supportive work environment that values diversity and inclusivity. If you're passionate about student living and marketing, this opportunity is perfect for you!

Benefits

3 Weeks of Paid Time Off

Birthday Paid Day Off

13 Company Paid Holidays

Employee Assistance Program

Qualifications

• Proficiency in MS Office and social media is essential.
• Strong organizational and multitasking abilities are required.

Responsibilities

• Manage leasing and marketing functions to meet occupancy goals.
• Hire, train, and supervise leasing team members.
• Develop marketing strategies aligned with campus events.

Skills

MS Office

Social Media

Verbal Communication

Written Communication

Organizational Skills

Multitasking

Leadership

Confidentiality

Tools

Entrata

Job description

BHOM Leasing & Marketing Manager (Administrative)

BHOM Student Living has an established foundation of experience, resources, and partnerships gained over our 37-year history. We prioritize great customer service, which stems from engaged, happy, and well-trained team members. We value our employees by offering a strong benefits package:

• 3 Weeks of Paid Time Off
• Birthday Paid Day Off
• 13 Company Paid Holidays
• Employee Assistance Program

The Leasing Manager is responsible for managing and overseeing the leasing and marketing functions of the property/properties, ensuring occupancy and resident retention meet goals, and that leasing team members meet their targets while adhering to all policies and procedures.

Overview:

• Create, implement, evaluate, and track marketing plans based on occupancy goals and market conditions; adjust strategies as needed; analyze university and community market trends to identify new marketing opportunities; manage all reporting related to marketing and leasing.
• Hire, train, supervise, and coach leasing team members and Community Ambassadors; develop comprehensive training programs around leasing, touring, and customer service; manage team schedules.
• Develop marketing opportunities aligned with campus events such as housing fairs, homecoming, student club activities, and other organization events; build relationships with college/university representatives to attract new student groups.
• Participate actively in leasing and marketing activities including sales calls, tours, and property presentations; ensure model units and tour areas are in show-ready condition; oversee marketing materials and advertising content; review and approve leasing files for accuracy and completeness.
• Obtain and maintain necessary state leasing licenses within legal timeframes where required.

Essential Job Functions:

• Develop and monitor weekly, monthly, and annual marketing plans; adjust strategies to meet occupancy targets; analyze market trends for additional opportunities.
• Assist in hiring, training, supervising, and coaching leasing staff and Community Ambassadors; develop training programs; manage team schedules.
• Review and approve leasing files for accuracy and completeness.
• Prepare and review reports, including market analysis, enrollment, housing facilities, campus calendars, and new development updates.
• Manage marketing initiatives related to campus events and build relationships with university representatives.
• Engage in leasing and marketing activities such as sales calls, tours, and property presentations; ensure all marketing materials are current and accessible.
• Perform other duties as assigned.

Minimum Qualifications/Skills:

• Proficiency in MS Office and strong computer skills, including social media.
• Excellent verbal and written communication skills.
• Strong organizational and multitasking abilities.
• Demonstrated leadership qualities.
• Ability to maintain confidentiality.

Desired Qualifications/Skills:

• Knowledge of Entrata software.
• Previous experience in student housing.

Work Schedule: Generally 9 am to 6 pm, Monday to Friday, with extended hours and weekends as needed to meet business requirements.

BH/B.HOM is an Equal Employment Opportunity Employer. We promote diversity, inclusivity, and continual improvement to make BH/B.HOM a better place to work and live.

Salary Range: $22 - $25 per hour.