BDC Manager: Drive Growth, Engagement & KPIs

Sonic Automotive, Inc.

San Diego (CA)

On-site

USD 50,000 - 60,000

Full time

14 days+
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Benefits offered by this job

401(k) with Company Match
Paid Time Off
Holiday & event closures
Employee pricing on vehicles, parts &\
Gym memberships
Travel discounts
Career growth in Fortune 500 company

Job summary

Sonic Powersports is seeking a BDC Agent in San Diego, CA to lead the dealership's Business Development Center operations. You will handle inbound/outbound communications, lead management, appointment setting, and customer retention initiatives to enhance showroom traffic and sales opportunities.

The ideal candidate is organized, performance-driven, and passionate about motorcycles and the Harley-Davidson lifestyle, with experience in automotive or powersports BDC, sales, or customer service.

Qualifications

  • 3+ years of automotive or powersports BDC, sales, or customer service experience preferred.
  • Customer-focused with strong communication and interpersonal abilities.
  • Experience using CRM systems and dealership software.

Responsibilities

  • Lead inbound/outbound communications and appointment setting to maximize showroom traffic.
  • Manage CRM processes and maintain accurate customer records.
  • Develop and improve lead conversion strategies and track performance metrics.

Skills

CRM proficiency
Lead management
Customer service
Communication
Team leadership

Education

Associate degree preferred
High school diploma or equivalent

Tools

CRM systems
Dealership software

Job description

Sonic Powersports is seeking a BDC Agent in San Diego, CA to lead the dealership's Business Development Center operations. You will handle inbound/outbound communications, lead management, appointment setting, and customer retention initiatives to enhance showroom traffic and sales opportunities.

The ideal candidate is organized, performance-driven, and passionate about motorcycles and the Harley-Davidson lifestyle, with experience in automotive or powersports BDC, sales, or customer service.

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