B2B SaaS Marketing Leader — Growth & Brand

Harri; New York (NY); On-site; USD 200,000 - 300,000; Full time

Job summary

Harri in New York is seeking a high-energy, visionary marketing leader to scale a B2B SaaS brand. You will drive growth-focused demand generation, lead cross-functional teams, and collaborate with Sales on ABM programs to expand enterprise presence.

You bring a track record of building marketing strategies that raise brand awareness, generate MQLs, and drive revenue in a fast-paced startup environment.

Qualifications

• Proven Leadership: Experience running senior marketing initiatives in a fast-growing B2B SaaS environment.
• Strategic Execution: Proven track record of developing growth strategies that blend brand building with scalable demand generation.
• Data-Driven Mindset: Ability to turn complex analytics into actionable creative strategies.

Responsibilities

• Growth Engine & Strategy: Fuel a high-growth demand generation strategy that drives quality MQLs and converts opportunity into impact.
• KPIs & Impact Reporting: Own department KPIs with full transparency, delivering monthly wins and insights directly to the executive team.
• Sales Collaboration: Work hand-in-hand with Sales to execute hyper-targeted ABM campaigns and boost top-of-funnel reach.
• 360° B2B Marketing: Build brand awareness, generate leads, and create cross-sell/up-sell moments across our full product suite.
• Brand Ambassadorship: Champion the Harri vision, ensuring tone, voice, and values resonate across all touchpoints.
• Customer Lifecycle Experience: Craft customer-centric lifecycle journeys alongside Product and Sales to drive long-term retention and engagement.
• Acquisition Channels: Innovate and expand growth channels across Enterprise, Major, and Large market segments.
• Product Marketing: Translate complex features into vibrant, compelling narratives that drive product adoption and market influence.
• Events & Community: Bring people together through dynamic field marketing strategies, host exclusive event series, and spark industry conversations.
• Trendsetting & Thought Leadership: Stay ahead of the curve by identifying industry trends, publications, and key movements before they hit the mainstream.

Skills

Leadership

Strategic Execution

Data-Driven Mindset

Omnichannel Mastery

Domain Knowledge

Tech-Savvy

Passionate Team Leadership

Clear Communication

Cross-Functional Synergy

Startup Agility

Job description

Harri in New York is seeking a high-energy, visionary marketing leader to scale a B2B SaaS brand. You will drive growth-focused demand generation, lead cross-functional teams, and collaborate with Sales on ABM programs to expand enterprise presence.

You bring a track record of building marketing strategies that raise brand awareness, generate MQLs, and drive revenue in a fast-paced startup environment.