B2B SaaS Marketing Lead, Growth & Campaigns

Chamberlain Group; Oak Brook (IL); On-site; USD 103,000 - 165,000; Full time

Benefits offered by this job

Benefits package

401k

Job summary

Chamberlain Group is seeking an experienced marketer to lead annual plans and drive demand for our SAAS offerings in a B2B environment. You will shape campaigns, define target audiences, and collaborate with product teams to align messaging with strategy.

You will build a strong pipeline of qualified leads, monitor KPIs, and work cross-functionally to maximize impact. This role emphasizes data-driven decisions, strong communication, and a commitment to growth and compliance.

Qualifications

• Minimum 6+ years of SAAS marketing experience.
• Experience in acquisition marketing for a subscription-based B2B business.
• Strong ability to analyze data and translate insights into campaigns.

Responsibilities

• Support development and lead execution of annual marketing planning, execution and measurement for assigned area of business.
• Craft marketing campaigns and briefs utilizing data and insights to identify the target audience and ensure creative output is aligned with strategy.
• Drive a pipeline of highly qualified leads to support company growth objectives.
• Develop strong working relationships across marketing and prioritize work by business impact.
• Establish marketing program KPIs, measure impact and recommend improvements.
• Collaborate with product management, maintaining open communication and prioritizing activities.
• Ensure compliance with health and safety guidelines and ethical standards.
• Protect the company’s reputation by handling information confidentially.
• Maintain professional knowledge through workshops, reading, networks, and professional societies.
• Contribute to team goals by delivering related results on projects.

Skills

Marketing strategy

Campaign planning

Data-driven decisions

Lead generation

Cross-functional collaboration

SAAS marketing

Education

BS/BA in Marketing, Communications or related field

Job description

Chamberlain Group is seeking an experienced marketer to lead annual plans and drive demand for our SAAS offerings in a B2B environment. You will shape campaigns, define target audiences, and collaborate with product teams to align messaging with strategy.

You will build a strong pipeline of qualified leads, monitor KPIs, and work cross-functionally to maximize impact. This role emphasizes data-driven decisions, strong communication, and a commitment to growth and compliance.