B2B SaaS Email Growth Manager

Medium; National Harbor (MD); Hybrid; USD 90,000 - 115,000; Full time

Benefits offered by this job

Health insurance

Parental leave

Paid time off (15–25 days)

Holidays & floating holidays

401K

Gym access

Free parking

Office near Potomac River

AI platform access

Snacks & tech

Job summary

Cloudforce is seeking an Email Marketing Manager in National Harbor, MD (Hybrid) to own the email program from nurture to pipeline. You will craft strategic campaigns, manage HubSpot Marketing Hub, and write copy that moves buyers from awareness to decision.

In this hands-on role, you will design nurture tracks, trigger workflows, event follow-ups, and testing programs, while collaborating with RevOps and content teams.

Qualifications

• 3–5 years of email marketing in B2B SaaS or similar complex B2B environments.
• Strong HubSpot Marketing Hub experience with workflows, segmentation, and reporting.
• Proven ability to build nurture programs for multiple personas and stages.
• Excellent email copywriting, including subject lines and CTAs.
• Experience with structured A/B testing and data-driven optimization.
• Knowledge of CAN-SPAM and GDPR compliance and best practices.
• Strong analytical skills to translate data into actionable recommendations.

Responsibilities

• Own email marketing strategy and annual plan aligned to demand goals.
• Design nurture tracks, trigger sequences, campaigns, and post-event follow-ups.
• Maintain the email calendar coordinating with campaigns and audiences.
• Define integration with LinkedIn, webinars, content, and sales outreach.
• Own list segmentation and email execution in HubSpot, including QA and reporting.
• Build and maintain persona-based nurture workflows and content variants.
• Oversee deliverability, compliance, testing, and performance reporting.

Skills

Email marketing strategy

HubSpot Marketing Hub

Nurture programs

Email copywriting

A/B testing

CAN-SPAM & GDPR

Analytics & reporting

Tools

HubSpot Marketing Hub

HubSpot ABM tools

Job description

Cloudforce is seeking an Email Marketing Manager in National Harbor, MD (Hybrid) to own the email program from nurture to pipeline. You will craft strategic campaigns, manage HubSpot Marketing Hub, and write copy that moves buyers from awareness to decision.

In this hands-on role, you will design nurture tracks, trigger workflows, event follow-ups, and testing programs, while collaborating with RevOps and content teams.