B2B PPC Strategist: Data-Driven Growth (On-site)

Lb Capital; Center Square (PA); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

401(k) 6% Match

Dental insurance

Health insurance

On-site gym

Paid time off

Vision insurance

Job summary

LB Capital is seeking a results-driven PPC Strategist to take ownership of paid media campaigns in a 100% on-site role at Blue Bell, PA. The ideal candidate should have 3-4+ years of experience in PPC, strong knowledge of B2B marketing, and expertise in Google Analytics.

Responsibilities include building and optimizing PPC campaigns while leveraging AI tools for better performance. The position offers a collaborative, fast-paced work environment with great benefits including health insurance and a 401(k) match.

Qualifications

• 3-4+ years of hands-on PPC experience.
• Proven B2B marketing experience.
• Strong understanding of media buying and performance marketing principles.

Responsibilities

• Build, manage, and scale PPC campaigns across Google Ads and other platforms.
• Own performance metrics including CPL and CPA.
• Analyze campaign data to optimize performance.

Skills

PPC Management

Google Analytics

Conversion Tracking

AI Tools in Marketing

B2B Marketing

Tools

Google Ads

Facebook Ads

Go High Level (GHL)

Job description

LB Capital is seeking a results-driven PPC Strategist to take ownership of paid media campaigns in a 100% on-site role at Blue Bell, PA. The ideal candidate should have 3-4+ years of experience in PPC, strong knowledge of B2B marketing, and expertise in Google Analytics.

Responsibilities include building and optimizing PPC campaigns while leveraging AI tools for better performance. The position offers a collaborative, fast-paced work environment with great benefits including health insurance and a 401(k) match.