B2B Paid Media Strategist | Google Ads - Remote

Blacksmith Agency LLC; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency. As Google Ads Specialist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls on when to push a campaign, how to optimize ROAS, and how to tell the story behind the numbers on client calls. Remote role with US and international clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Proven ROAS, CPA or pipeline improvements.
• Agency multi-client experience.
• Clear spoken English with US clients.

Responsibilities

• Own paid media for Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and testing.
• Set up conversion tracking with GA4, GTM and platform pixels.
• Develop 90-day and quarterly client roadmaps and narrative.
• Drive account growth through retention and upsell.

Skills

ROAS optimization

Campaign management

Agency experience

Client communication

Tools

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Advertising

Job description

Blacksmith Agency is an AI-first digital agency. As Google Ads Specialist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.

You are the strategic voice at the table, and you make the calls on when to push a campaign, how to optimize ROAS, and how to tell the story behind the numbers on client calls. Remote role with US and international clients.