B2B Media Strategy Lead — AI-Driven Growth

Monks

Denver (CO)

Hybrid

USD 100,000 - 110,000

Full time

36 hours ago
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Benefits offered by this job

Health insurance
Dental + Vision
401k match
Parental leave
Paid time off
Career growth
Diversity & inclusion

Job summary

Monks seeks a seasoned Media Strategy leader to guide client engagements and drive full-funnel campaigns across Social, Search, Programmatic, and partnerships. You’ll manage 1–3 direct reports, develop data-driven narratives, and partner with Activation, Investment and Data & Measurement teams to maximize media value.

This role requires 7+ years in media strategy with B2B focus, strong storytelling, and comfort with AI tools.

Qualifications

  • 7+ years of industry experience focused on media strategy, planning and client service.
  • B2B experience is required.
  • Proficient in media strategy across digital direct, programmatic, social and search; fluent in brand and offline channels.
  • Ability to craft data-driven narratives for client deliverables.
  • Experience with syndicated planning and competitive insight tools (e.g., Comscore, GWI, Pathmatics, Nielsen).
  • Comfortable adopting AI-enabled tools and helping the team work smarter.
  • Excellent written and verbal communication; desire to grow as a leader and mentor.
  • BA or equivalent with emphasis on marketing, advertising, or business.

Responsibilities

  • Build client and platform relationships.
  • Manage and grow account workstreams.
  • Tell data-driven stories and extract insights for senior clients.
  • Lead full-funnel media planning across Social, Search, Programmatic/Digital Investment, Holistic Video, OOH, and Direct Partnerships.
  • Mentor direct reports and lead day-to-day client contact.
  • Develop go-to-market strategies and integrated media plans informed by insights.
  • Lead briefings, presentations, and executive deliverables.

Skills

Media strategy
Client relationship management
Data storytelling
AI-enabled tools
Leadership
B2B experience

Education

BA in marketing / advertising / business

Tools

Comscore
GWI
Pathmatics
Nielsen

Job description

Monks seeks a seasoned Media Strategy leader to guide client engagements and drive full-funnel campaigns across Social, Search, Programmatic, and partnerships. You’ll manage 1–3 direct reports, develop data-driven narratives, and partner with Activation, Investment and Data & Measurement teams to maximize media value.

This role requires 7+ years in media strategy with B2B focus, strong storytelling, and comfort with AI tools.

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