B2B Marketing Coordinator: Campaigns & Content Lead

Benchmark, Inc.; Cedar Rapids (IA); On-site; USD 42,000 - 52,000; Full time

Benefits offered by this job

Health benefits

401(k) with employer matching

Paid time off

Job summary

Benchmark, Inc. in Cedar Rapids, IA is seeking a Market Coordinator to execute B2B marketing strategies and grow our nationwide brand presence.

You will turn strategic concepts into digital content, campaigns, and measurable results, blending creativity with disciplined execution. Collaborate with Sales, Operations, and Finance to deliver on brand goals, manage campaigns across digital channels, and optimize content for SEO.

Qualifications

• Bachelor’s Degree in Business, Marketing, Public Relations, Communications, or related discipline.

Responsibilities

• Support the execution of marketing campaigns across digital platforms, including social media, email newsletters, and blogs.
• Draft, edit, and coordinate original content (case studies, videos, and articles) that speaks to facilities managers and owners.
• Maintain a consistent brand voice across all traditional print literature and digital assets.
• Coordinate with third-party vendors and agencies to ensure marketing materials are produced on time and within budget.
• Assist in managing the website, ensuring content remains fresh, engaging, and optimized for SEO.
• Utilize CRM data to execute targeted marketing campaigns and track customer journeys.
• Generate reports and update marketing dashboards to track KPIs and campaign performance.
• Monitor industry trends and provide actionable insights.
• Provide administrative and project management support for industry events, seminars, and trade shows.
• Work with Sales and Operations to ensure marketing collateral and lead data support.
• Assist with budget tracking and collaborate with Finance on invoice processing.

Skills

Strong written and verbal comunicación

Detail-oriented

Team collaboration

Education

Bachelor’s Degree in Business, Marketing, Public Relations, Communications, or related discipline

Tools

HubSpot

MS Office

Job description

Benchmark, Inc. in Cedar Rapids, IA is seeking a Market Coordinator to execute B2B marketing strategies and grow our nationwide brand presence.

You will turn strategic concepts into digital content, campaigns, and measurable results, blending creativity with disciplined execution. Collaborate with Sales, Operations, and Finance to deliver on brand goals, manage campaigns across digital channels, and optimize content for SEO.