B2B Growth & Demand Marketing Leader (Hybrid)

24 Seven Talent; Colorado; Hybrid; USD 130,000 - 170,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) match

Hybrid work arrangement

Job summary

24 Seven Talent is seeking a strategic B2B marketing leader to drive demand and accelerate growth for sustainable packaging solutions. The role centers on building a data-driven strategy, optimizing performance, and expanding inbound demand across paid media and ABM programs.

You will collaborate with sales, product, and leadership to shape content, SEO, and web optimization while managing agency partners. Hybrid work in the Boulder/Denver metro, with a focus on measurable impact.

Qualifications

• 5+ years of B2B marketing, demand gen, or growth marketing.
• Proven ownership of marketing budgets and channel investments.
• Strong command of paid media, attribution, SEO, website performance, and analytics.
• Hands-on experience building and managing Google Ads, LinkedIn, and Microsoft advertising programs.
• Test-and-learn mindset with the ability to turn performance data into clear recommendations.
• Experience working with external agencies and partners.
• Excellent written, verbal, presentation, and cross-functional communication skills.

Responsibilities

• Own marketing strategy, planning, budget allocation, and ongoing performance optimization.
• Increase qualified inbound leads and support e-commerce revenue growth.
• Develop, test, measure, and refine campaigns across paid search, programmatic, LinkedIn, Amazon, Microsoft, Meta, and other channels.
• Lead account-based marketing initiatives and targeted audience activation.
• Shape editorial calendars and oversee content across newsletters, blogs, social media, email, webinars, and events.
• Advance SEO, generative-search visibility, landing-page optimization, and webform performance.
• Manage agency, contractor, and consultant relationships.
• Represent customer insights internally and strengthen brand positioning, messaging, and voice.
• Collaborate closely with sales, business development, design, and leadership teams.
• Manage and develop a direct report focused on digital experience and e-commerce optimization.

Job description

24 Seven Talent is seeking a strategic B2B marketing leader to drive demand and accelerate growth for sustainable packaging solutions. The role centers on building a data-driven strategy, optimizing performance, and expanding inbound demand across paid media and ABM programs.

You will collaborate with sales, product, and leadership to shape content, SEO, and web optimization while managing agency partners. Hybrid work in the Boulder/Denver metro, with a focus on measurable impact.