B2B Copywriter for Tech & Thought Leadership

Exponent Inc.; Oakland (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Exponent Inc. in Oakland, California seeks an experienced B2B Copywriter to bring Exponent's high‑impact engineering and scientific work to life across a range of materials including thought leadership, case studies, and HR recruiting collateral.

You will craft compelling content by interviewing subject matter experts, translating complex technical concepts into clear, market-facing language, and supporting cross‑functional marketing initiatives within a fast‑paced team.

Qualifications

• 10-12+ years of professional writing experience.
• Ability to absorb technical information and juggle multiple assignments concurrently.
• Portfolio of meaningful writing samples across articles, web content, social posts, and sales collateral.
• Bachelor's or Master's degree in English, journalism, communications, marketing, or related field.
• Strong stakeholder management and ability to navigate approvals.
• Top-notch interviewing skills for thought leadership, case studies, and more.
• Affinity for science and engineering content development.
• Tactical understanding of B2B marketing copy.

Responsibilities

• Write high-quality B2B copy across thought leadership, case studies, social media, and sales collateral.
• Conduct interviews and follow the story in real time to support drafts.
• Develop topics and angles aligned with Exponent's brand initiatives.
• Explain technical capabilities in clear, compelling B2B language without losing technical accuracy.
• Ensure content consistency with Exponent's brand tone and style requirements.

Skills

Professional writing

Technical absorption

multitasking

Education

Bachelor's or Master's in English/journalism/communications/marketing

Job description

Exponent Inc. in Oakland, California seeks an experienced B2B Copywriter to bring Exponent's high‑impact engineering and scientific work to life across a range of materials including thought leadership, case studies, and HR recruiting collateral.

You will craft compelling content by interviewing subject matter experts, translating complex technical concepts into clear, market-facing language, and supporting cross‑functional marketing initiatives within a fast‑paced team.