We are partnering with our client in the technology space to identify a Copywriter with strong experience in B2B content and a background in the tech industry.
THE ROLE:
We’re seeking a sharp, strategic B2B Copywriter ready to act as the Chief Editor across our content marketing ecosystem. You’ll craft and shape compelling narratives that cut through the noise.
TASKS AND RESPONSIBILITIES:
Write and edit a wide range of B2B content, including:
- Blogs, whitepapers, eBooks, case studies, ghostwritten executive content, landing pages, email sequences, and website copy
- Press releases, media statements, and analyst-facing materials that reinforce strategic positioning
- Serve as Chief Editor, owning editorial standards, tone of voice, and copy quality across all formats
- Refine and elevate content that other writers and contributors developed, ensuring brand alignment and excellence
- Craft narratives that bring complex topics such as Zero Trust, VDI/DaaS, and secure endpoint management to life
- Shape and evolve content architecture and messaging framework across the customer journey
- Translate technical value into compelling stories for multiple audiences—including CIOs, security leaders, and IT practitioners
- Work cross-functionally with Product Marketing, Demand Gen, Field Marketing, and Sales Enablement to align content with GTM priorities
- Partner with Channel and Partner Marketing to co-create joint stories, campaigns, and co-branded assets
- Contribute to field programs by scripting customer wins, packaging speaker content, and supporting sales motions with tailored messaging
- Drive best practices in SEO, performance analytics, and web-based storytelling
- Collaborate with designers to enhance narrative delivery through visual storytelling (PowerPoint, Canva, etc.)
- Maintain and manage the content calendar, ensuring a healthy, strategic pipeline of impactful work
EXPERIENCE AND QUALIFICATIONS:
- 3–5 years of B2B copywriting and content leadership experience in a software or technology company
- Experience acting as both a content creator and an editorial leader with a deep sense of voice and tone
- Background in journalism, PR, or editorial publishing—strong interviewing and story development skills
- Familiarity with buyer personas and journey-based messaging in complex enterprise sales cycles Proven ability to simplify technical and abstract concepts into human-first storytelling
- Hands‑on experience with SEO tools and content platforms like BrightEdge, Semrush, Clearscope, Asana, HubSpot, or WordPress
- Knowledge of EUC, cybersecurity, cloud computing, or Zero Trust security (a plus)
- Ability to manage projects end‑to‑end—from idea to execution with minimal oversight
What Makes You Stand Out
- You think like an editor, write like a journalist, and execute like a strategist
- You take pride in elevating the voices of others, especially executives and customer champions
- You’ve worked across GTM, PR, and field marketing functions to align storytelling with business impact
- You thrive in fast-paced, collaborative environments where content is central to brand and pipeline