B2B Community & Content Marketing Lead

VTech Dealer IT; United States; A distancia; USD 60.000 - 90.000; Jornada completa

Descripción de la vacante

VTech Dealer IT is seeking a hands-on Social Media & Community Manager to connect with audiences, build a strong digital presence, and nurture professional communities in the US market. You’ll craft content, manage campaigns, and drive brand growth across LinkedIn and relevant platforms.

You’ll develop calendars, produce engaging English-language content, and collaborate with internal teams to showcase IT services, cybersecurity, and dealership tech expertise.

Formación

• 2-4 years of professional experience in community management, social media marketing, digital marketing, or related fields.
• Advanced English proficiency (C1 level or higher) is mandatory.
• Proven experience managing and growing social media communities.
• Strong knowledge of LinkedIn and B2B social media strategies.
• Experience developing social media content calendars and executing digital marketing campaigns.
• Graphic design experience using Canva, Adobe Creative Suite, or similar tools.
• Basic video editing and multimedia content creation skills.
• Understanding of community engagement, audience development, and brand positioning.
• Familiarity with marketing analytics and social media reporting.
• Strong organizational, time management, and project management skills.
• Ability to work independently, manage multiple priorities, and meet deadlines.
• Creative thinking, initiative, attention to detail, and strong interpersonal skills.

Responsabilidades

• Build, manage, and grow VTech Dealer IT’s online community, primarily through LinkedIn and other relevant B2B platforms.
• Actively engage with followers, clients, prospects, business partners, and industry professionals.
• Respond to comments, direct messages, and community interactions in a professional and engaging manner.
• Identify and participate in relevant conversations within the automotive dealership, IT, and cybersecurity industries.
• Develop initiatives that encourage audience participation, engagement, and brand loyalty.
• Identify opportunities for collaboration with industry groups, associations, and professional communities.
• Monitor community conversations, feedback, and trends to identify opportunities for content and business development.
• Build genuine relationships that strengthen VTech’s credibility and industry presence.
• Develop and manage a consistent social media content calendar aligned with company objectives.
• Create engaging, informative, and professional content for LinkedIn and other relevant platforms.
• Write high-quality social media posts, captions, articles, and marketing communications in English.
• Develop content around IT services, cybersecurity, automotive dealership technology, industry trends, and company culture.
• Identify trends and formats to improve audience engagement.
• Collaborate with internal departments to highlight company achievements and client success stories.
• Maintain a consistent brand voice, tone, and visual identity across digital channels.
• Identify opportunities to grow the company’s audience and improve content performance.
• Design professional marketing materials for social media and campaigns.
• Create graphics, infographics, advertisements, and branded content.
• Produce and edit short-form videos and multimedia assets.
• Transform technical information into clear, engaging content.
• Support development of visual assets for campaigns and events.
• Research and identify target audiences across the United States.
• Develop content and engagement strategies for specific audiences.
• Support ABM initiatives through audience research and personalized content.
• Collaborate with Sales and Business Development to align marketing efforts with leads.
• Monitor campaigns to increase brand awareness and generate opportunities.
• Research competitors and market developments to identify growth opportunities.
• Monitor performance metrics and develop regular reports with insights.

Conocimientos

Social media marketing

LinkedIn marketing

Content calendars

Graphic design

Video editing

Marketing analytics

B2B marketing

Brand positioning

Creative thinking

Project management

Herramientas

Canva

Adobe Creative Suite

CapCut

Google Analytics

Looker Studio

GoHighLevel

LinkedIn Campaign Manager

Descripción del empleo

VTech Dealer IT is seeking a hands-on Social Media & Community Manager to connect with audiences, build a strong digital presence, and nurture professional communities in the US market. You’ll craft content, manage campaigns, and drive brand growth across LinkedIn and relevant platforms.

You’ll develop calendars, produce engaging English-language content, and collaborate with internal teams to showcase IT services, cybersecurity, and dealership tech expertise.