Automotive Programmatic Partnerships Director

The Trade Desk; Detroit (MI); On-site; USD 112,000 - 205,000; Full time

Benefits offered by this job

Stock-based compensation

Healthcare (medical, dental, vision)

401k plan with company match

Paid holidays

Parental leave

Job summary

The Trade Desk is seeking a seasoned Partnerships leader to own and grow relationships with Automotive OEMs. You will design 12-month plans, lead real-time bidding strategies, and advise on funnel-specific approaches to maximize platform usage and outcomes.

You will collaborate with Business Development and Product to tailor OEM solutions, analyze performance with first- and third-party data, and mentor teammates on Auto best practices.

Qualifications

• Bachelor's degree or higher.
• 7+ years in programmatic or digital media.
• 3+ years working with Automotive OEMs.

Responsibilities

• Own and grow strategic partnerships with Automotive OEMs.
• Design and execute 12-month business plans for OEM goals.
• Lead RTB strategies and campaign optimizations.
• Advise on Auto vertical best practices and audience strategies.
• Partner with BD and Product to build OEM solutions.
• Serve as internal Auto category expert for cross-functional collaboration.
• Provide performance analysis using first- and third-party data.
• Create playbooks and strategic guidance for OEMs.
• Mentor team members on Auto best practices.

Skills

Strategic partnerships

Programmatic media

Data analysis

Excel

SQL

Python

Client relationship management

RTB strategies

Cross-functional collaboration

Education

Bachelor's degree or higher

Tools

SQL

Python

DMPs/CDPs

Job description

The Trade Desk is seeking a seasoned Partnerships leader to own and grow relationships with Automotive OEMs. You will design 12-month plans, lead real-time bidding strategies, and advise on funnel-specific approaches to maximize platform usage and outcomes.

You will collaborate with Business Development and Product to tailor OEM solutions, analyze performance with first- and third-party data, and mentor teammates on Auto best practices.