Audience Growth & Events Marketing Manager

Nexstar Media Group; Washington (District of Columbia); Hybrid; USD 48,000 - 62,000; Full time

Benefits offered by this job

medical, dental, and vision insurance

paid time off

401(k) with company matching

Paid Parental leave

life insurance

Part time employees eligible for 401(k

Union positions benefits per CBA

Job summary

Nexstar Media Group seeks a Marketing Manager for The Hill Events Temporary to build and execute strategies that recruit diverse attendees, including Congressional staffers, lawmakers, and industry leaders. You will craft invitations, social campaigns, and partnerships reporting to the Director, Audience Acquisition for The Hill.

The role emphasizes strategic campaign development, data-driven acquisition, community engagement, and flexible hybrid work arrangements for event-driven travel.

Qualifications

• Degree in Marketing, Communications, or Political Science.
• 2+ years working in audience acquisition and social media campaign building.
• Executive Presence: Comfortable engaging with senior leadership, internally as well as externally.

Responsibilities

• Design and execute multi-channel marketing campaigns that highlight the unique value of The Hill's events.
• Utilize data to identify key demographics and ensure strong attendance.
• Engage with networks to build grassroots interest and long-term loyalty.
• Manage hybrid work arrangements based on events and travel.
• Collaborate with sponsors to align audience goals with broader organizational missions.
• Promote events on social media and post-event highlights.
• Oversee registration management and on-site check-in processes.

Skills

Audience acquisition

Social media campaigns

Education

Degree in Marketing, Communications, or Political Science

Job description

Nexstar Media Group seeks a Marketing Manager for The Hill Events Temporary to build and execute strategies that recruit diverse attendees, including Congressional staffers, lawmakers, and industry leaders. You will craft invitations, social campaigns, and partnerships reporting to the Director, Audience Acquisition for The Hill.

The role emphasizes strategic campaign development, data-driven acquisition, community engagement, and flexible hybrid work arrangements for event-driven travel.