Associate Manager – Performance Marketing, eCommerce

Jobtailor; California (MO); On-site; USD 90,000 - 120,000; Full time

Job summary

Jobtailor is seeking a data-driven analytics professional to deliver dashboards and KPI insights that drive decision-making across CPG and digital marketing programs. You will monitor daily sales, traffic, conversion, and media ROI, partner with IT, Data Science, and Insights, and translate test-and-learn results into concrete recommendations.

The role requires 3–5 years in CPG or digital marketing, proficiency with Power BI/Tableau, and strong cross-functional communication to optimize retail

Qualifications

• 3–5 years in CPG or digital/performance marketing.
• BS/BA degree required.
• Proficient in analytics, data visualization and cross-functional communication.
• Knowledgeable in eCommerce analytics tools and retail media optimization.

Responsibilities

• Delivers analytics/KPIs (dashboards, spend optimization) to support decision-making.
• Monitors daily sales, traffic, conversion, cost per qualified session, share, and media efficiency; flags risks and opportunities.
• Optimizes retail media and trade spend ROI with Media and Agency partners.
• Builds and maintains test-and-learn measurement frameworks; translates results into recommendations.
• Partners with IT, Data Science, and Insights to ensure clean, integrated data and reliable dashboards.

Skills

Analytics

Data Visualization

Retail Media Optimization

ECommerce Analytics Tools

Financial Acumen

Cross-Functional Communication

A/B Testing

Digital KPIs

Education

BS/BA Degree

Tools

Power BI

Tableau

Stackline

Profitero

Amazon Ads

Job description

• Delivers analytics/KPIs (dashboards, spend optimization, etc.) to support decision-making
• Monitors daily sales, traffic, conversion, cost per qualified session, share, and media efficiency; flags risks and opportunities
• Optimizes retail media and trade spend ROI in partnership with Media and Agency partners
• Builds and maintains test-and-learn measurement frameworks; translates results into recommendations
• Partners with IT, Data Science, and Insights to ensure clean, integrated data and reliable dashboards

Requirements

• Typically 3-5 years of CPG or digital/performance marketing experience
• BS/BA Degree
• Proficiency in Analytics, Data Visualization (Power BI/Tableau), Financial Acumen, Cross-Functional Communication
• Knowledgeable in eCommerce analytics tools (Stackline, Profitero, Amazon Ads, retailer dashboards), retail media optimization, A/B testing, and digital KPIs

Core Competencies

Demonstrates expertise in analytics and data visualization to drive decision-making and optimize retail media spend. Proficient in eCommerce analytics tools and cross-functional communication to ensure effective collaboration and data integrity.

Highest-signal resume keywords

• Analytics
• Data Visualization
• Retail Media Optimization
• ECommerce Analytics Tools
• Financial Acumen

ATS Optimization Keywords

Hard Skills

• Analytics
• Data Visualization
• Retail Media Optimization
• A/B Testing
• Digital KPIs

Soft Skills

• Cross-Functional Communication

Industry Keywords

• CPG
• Digital Marketing
• Performance Marketing

Tools & Technologies

• Power BI
• Tableau
• Stackline
• Profitero
• Amazon Ads