Associate, Integrated Media Planning

OMD; New York (NY); On-site; USD 34,000 - 60,000; Full time

Job summary

OMD in New York seeks an Associate, Integrated Media Planning to assist in coordinating and executing media plans under senior guidance. You’ll gather data to support recommendations, update client flowcharts, and prepare purchase authorizations by coordinating inputs from internal teams.

This entry-level role focuses on developing knowledge of the media landscape across all channels and working with strategy, investment, analytics, and operations to support successful campaigns.

Qualifications

• Bachelor’s degree in Advertising, Marketing, Communications, or related field.
• Knowledge of advertising, marketing, and media principles.
• Excellent written and verbal communication skills.
• 0–1 year of relevant experience (internships included).

Responsibilities

• Support development of media plans through research and audience analysis.
• Maintain planning documents, trackers, and flowcharts.
• Assist with budget tracking, pacing, and monthly reporting.
• Collaborate with strategy, investment, analytics, and operations teams.
• Engage in meetings to build presentation skills.
• Learn media tools, platforms, and financial processes.
• Respond to client needs with proactive communication.
• Monitor media expenditures to ensure budget compliance.

Skills

Advertising principles

Marketing knowledge

Office Suite

Communication skills

Team collaboration

Education

Bachelor’s degree in Advertising, Marketing, Communications or related field

Tools

Office Suite

Job description

Job Description

The Associate, Integrated Media Planning assists in the coordination and execution of media plans under the guidance of a Senior Associate. As an entry level role, the Associate is responsible for gathering data to support media recommendations, updating client media activity flowcharts, assisting the team in responding to client needs, preparing purchase authorizations by coordinating input from internal teams, and/or assisting with tracking media expenditures to ensure budget compliance. At an entry-level, the Associate will begin to develop a working knowledge of the media space (all channels) and available media research.

Agency

Omd

Job Function

Media

Job Subfunction

Media Planning and Buying

Responsibilities

• Support the development of media plans through research, audience analysis, and competitive insights
• Own and maintain planning documents, trackers, and flowcharts with a high level of accuracy and attention to detail
• Pull and analyze competitive research
• Support budget tracking, pacing, and monthly financial reporting to ensure campaigns are accurately tracked, actualized, and billed
• Communicate proactively with team members to flag questions, risks, or discrepancies
• Participate in internal, client, and partner meetings, building confidence and presentation skills
• Collaborate cross-functionally with strategy, investment, analytics, and operations teams
• Demonstrate curiosity and actively build knowledge of the media landscape and CPG space

Qualifications

• Bachelor’s degree, preferably with a concentration in Advertising, Marketing, Communications or related field
• Knowledge of the principles of advertising, marketing, and media
• Proficiency with Office Suite
• Excellent written and verbal communication skills
• 0–1 year of relevant experience (internships included)
• Strong interest in media, advertising, consumer behaviors
• High attention to detail and strong organizational skills
• Ability to manage multiple workstreams and meet deadlines in a fast-paced environment
• Collaborative team player with a proactive, solutions-oriented mindset
• Eagerness to learn media tools, platforms, and financial processes
• $34,000 - $60,000

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers

It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

, $34,000 - $60,000