Associate Director of Social Media — Growth & Creative Lead

Vale Matcha; Seattle (WA); On-site; USD 125,000 - 145,000; Full time

Benefits offered by this job

Medical, Dental, and Vision benefits

Commuter support and meaningful equity

Annual bonuses opportunity

Unlimited matcha

Job summary

Vale Matcha is seeking an Associate Director of Social Media to lead our brand’s social presence from strategy to hands-on creation. You’ll own content calendars, publishing, and community engagement, crafting bold campaigns and cultural moments that drive awareness and engagement.

You’ll set the vision, develop a distinctive content strategy, and partner with cross‑functional teams to ensure content supports the entire ecosystem.

Qualifications

• 4-8 years of experience in social strategy, content, digital storytelling and community engagement.
• Experience growing and managing social teams in fast-paced environments.
• Strong ownership mentality and comfort navigating ambiguity in a startup.
• Excellent communication and cross-functional collaboration skills.

Responsibilities

• Be the social expert and point of view internally for all content.
• Own Vale’s content creator relationships across agencies, paid social, cafe social, and more.
• Partner with leadership and cross-functional teams to ensure content supports the ecosystem.
• Lead ideation and planning for the social calendar, balancing objectives with entertaining, educational content.

Skills

Social strategy

Content creation

Community engagement

Team leadership

Platform knowledge (TikTok/IG/YT)

Tools

Adobe Suite

Job description

Vale Matcha is seeking an Associate Director of Social Media to lead our brand’s social presence from strategy to hands-on creation. You’ll own content calendars, publishing, and community engagement, crafting bold campaigns and cultural moments that drive awareness and engagement.

You’ll set the vision, develop a distinctive content strategy, and partner with cross‑functional teams to ensure content supports the entire ecosystem.