Associate Director for Admissions-Events

The University of Texas at Arlington; Arlington (TX); On-site; USD 85,000 - 125,000; Full time

Job summary

The University of Texas at Arlington seeks a senior leader to guide the Welcome Center and Admissions event team, shaping campus visitation programs for prospective students and VIPs. You will oversee recruitment events, training of student tour guides, and management of the CRM, virtual tour, and self-guided tour app.

You will lead a staff of professionals, coordinate cross‑functional promotions with EM Marketing, and ensure brand consistency across all event materials while reporting on

Qualifications

• Bachelor’s degree and 5+ years in Admissions, Recruitment, Enrollment Management, Event Management, or Student Affairs.
• Experience with recruiting diverse student populations, including high-achievers.
• Supervisory experience; ability to analyze recruitment-related data and use technology in recruitment.

Responsibilities

• Provide leadership for Welcome Center/Admissions event team and three full-time staff.
• Lead campus visitation programs and recruitment events to support enrollment goals.
• Oversee training and development of student tour guides and CRM/event modules.
• Coordinate tours, VIP visits, and on- and off-campus events with marketing and campus partners.
• Manage Welcome Center operations, budget, and the university's virtual/self-guided tours.

Skills

Leadership

Staff supervision

Event management

Data analysis

CRM systems

Education

Bachelor's degree

Master's degree

Tools

CRM software

Event management software

Job description

Purpose of Position

Provides leadership for the Welcome Center/Admissions event team. Supports overall day-to-day planning and operations for the Dan Dipert University Center. Strategically plans campus visitation programs for prospective students and families, as well as VIP guests of the university. Leads the development and implementation of all campus-wide Admissions recruitment events to assist in meeting enrollment goals for the university. Oversees the recruitment, training, and ongoing developmental needs of the university student tour guide team. Manages a variety of products, including the virtual tour, self-guided tour app, and event modules in the CRM. Serves in a senior leadership capacity on the Admissions recruitment team and is a cost center manager for the Welcome Center. Serves prospective and current student populations, including but not limited to first-generation, high-achieving, transfer, and graduate students.

Essential Functions

• Provides leadership and manages three full-time professional staff members, including an assistant director and coordinators, as well as student staff.
• Coaches and leads team efforts to reach visitation and event attendance goals.
• Supports the professional development of staff members.
• Leads the Admissions event team in the development and creation of campus-wide recruitment event initiatives, both on and off campus, targeting specific attendance to meet enrollment goals.
• Works with the EM Marketing team to develop promotions for events and campus visit opportunities and communicate with various student audiences.
• Manages tour/event attendee tracking in the CRM.
• Maintains consistency of the university brand in all materials ordered for events or campus tours.
• Coordinates university campus tours and affiliated presentations.
• Welcomes prospective students, families, counselors, and other interested parties visiting the campus for individual, group, and VIP tour programs.
• Tracks campus tour attendance and provides data in monthly and annual reports.
• Manages the daily operations of the Dan Dipert University Welcome Center, including the physical building and budgetary needs.
• Manages the university virtual tour and self-guided tour app.
• Hires, supervises, trains, and leads the university student tour guide team.
• Performs other duties as assigned.

Required Qualifications

• A bachelor’s degree and five (5) years of progressively responsible experience in Admissions, Recruitment, Enrollment Management, Event Management, or Student Affairs, or nine (9) years of an equivalent combination of education and experience.
• Experience with the recruitment of students from diverse backgrounds, including high-performing students.
• Supervisory experience; competency in analyzing recruitment-related event data and assessing programming activities; an understanding of innovative uses of technology in the recruitment process; and experience with recruitment marketing tools.

Preferred Qualifications

• A Master’s degree and seven (7) years of experience in admissions, enrollment management, academic affairs, or student affairs.
• Three (3) years of management experience.
• Skilled in training and staff development.
• Ability to understand and influence markets.
• Self-starter and team player.

Knowledge, Skills & Abilities

• Excellent communication, organizational, and interpersonal skills.
• Ability to work with a variety of staff of all ages and backgrounds.
• Excellent customer service skills, including welcoming hospitality.
• Skilled in training and developing staff.
• Ability to understand and influence markets.
• Skilled in analyzing recruitment-related data and assessing activities and recruitment efforts.
• Self-starter and team player.
• Knowledge of innovative uses of technology in the recruitment process.

Work Schedule

• Monday through Friday; 8:00am through 5:00pm.
• 10% Travel.
• Requires occasional evenings or weekend hours.

Benefits Information

Position is benefit eligible: Yes

We are proud to offer a comprehensive benefits package to our employees at the University.

https://www.uta.edu/hr/employee-benefits