Associate Brand Manager

Bartesian; Chicago (IL); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Bartesian is seeking an Associate Brand Manager to drive commercialization for new product launches in the Chicago area, with in-office 4 days/week (Mon–Thu) and remote on Fridays. You will partner across R&D, Marketing, Finance, and Operations to shape products from concept to market, own packaging development, and analyze performance to optimize positioning.

The role requires 3+ years in product or brand management, a business or marketing degree (MBA a plus), and strong communication with a

Qualifications

• 3+ years of experience in product management, product marketing, brand management, new product development, consulting, or similar experience.
• Proven track record in managing product innovation or commercialization projects with cross-functional resourcing.
• Strong strategic thinking with a consumer lens.
• Strong verbal and written communication skills.
• CPG experience or knowledge of food and beverage manufacturing a plus.

Responsibilities

• Work closely with the Head of Product to determine market needs and opportunities within assigned product lines (cocktail capsules and related accessories).
• Collaborate with R&D, Marketing, Finance, and Operations to guide new products, line extensions, and renovations from concept through commercialization, ensuring cross-team communication.
• Own packaging development end to end, including briefing designers, reviewing proofs, and identifying new packaging suppliers.
• Analyze market performance, sales data (Shopify, retail channel data), and customer feedback to optimize product positioning and maximize commercial success.
• Partner with Marketing to develop briefs and support go-to-market assets (paid ads, landing pages, social) for launches.
• Track milestones, identify risks, and implement solutions to keep launches on schedule.
• Coordinate with external stakeholders (suppliers, agencies, retail partners) as needed to support go-to-market execution.

Skills

Cross-functional collaboration

Project management

Communication skills

Consumer insights

Education

Bachelor’s degree in business/marketing

MBA or related advanced degree

Job description

Bartesian is a fast-growing, well-funded startup creating a new product category by giving consumers an effortless way to enjoy premium cocktails at home with the touch of a button. With Bartesian, there’s no more need to buy and store countless bottles of mixers, or be an expert on complex drink recipes. To accelerate our growth, we are seeking an Associate Brand Manager to navigate the commercialization process for new product launches across departments.

The Associate Brand Manager plays a crucial part in the product development and commercialization process, contributing to the success of Bartesian’s diverse product portfolio. If you are passionate about cocktails, have a keen eye for market trends, and possess strong project management skills, we invite you to be part of our innovative and collaborative team. Reporting to the Head of Product, the ideal candidate is adept at cross-functional relationship building & project management, a determined problem solver, and is highly capable of navigating competing demands and priorities while executing strategic priorities.

This role is based in the Chicago, IL area, with an in-office expectation of 4 days/week (Mon–Thu), and remote flexibility on Fri.

Job Responsibilities:

• Work closely with the Head of Product to determine market needs and opportunities within assigned product lines (cocktail capsules and related accessories)
• Collaborate with R&D, Marketing, Finance, and Operations to guide new products, line extensions, and renovations from concept through commercialization, ensuring seamless communication across teams throughout the product development lifecycle
• Own packaging development end to end, including briefing designers, reviewing proofs, and identifying/scoping new packaging suppliers
• Analyze market performance, sales data (Shopify, retail channel data), and customer feedback to optimize product positioning and maximize commercial success
• Partner with the Marketing team by developing creative briefs and supporting the creation of go-to-market assets (paid ads, website landing pages, organic social) to ensure new products are fully supported at launch
• Track project milestones, identify potential risks, and implement effective solutions to keep launches on schedule
• Coordinate with external stakeholders (suppliers, agencies, retail partners) as needed to support go-to-market execution

Skills, Experience & Education:

• 3+ years of experience in product management, product marketing, brand management, new product development, consulting, or similar experience
• Bachelor’s degree from an accredited 4-year college in business, marketing, or related fields; M.B.A. or related advanced degree a plus
• Proven track record in managing product innovation or commercialization projects involving cross-functional resourcing and collaboration
• Demonstrated strength in strategic thinking with a consumer lens
• Strong verbal and written communication skills
• CPG experience or knowledge of food and beverage manufacturing a plus