Assistant Social Media Manager

SKINN; Compton (CA); Hybrid; USD 60,000 - 80,000; Full time

Job summary

SKINN is seeking an Assistant Social Media Manager to lead its social media presence, focusing on platforms like TikTok and Instagram. This role includes creating compelling content, engaging with the community, and analyzing performance metrics.

The ideal candidate will have over 4 years of experience in social media management, particularly within the beauty or ecommerce sectors. You'll work in a hybrid setup, balancing office collaboration with remote flexibility.

Qualifications

• 4+ years managing social media for a beauty or ecommerce brand.
• Proven ability to produce viral-style short-form video content.
• Strong organizational and project management skills.

Responsibilities

• Lead social media strategy and content for SKINN.
• Engage with the Facebook community and foster conversations.
• Track and analyze performance across social platforms.

Skills

Social Media Management

Video Content Production

Communication Skills

Project Management

Trend Awareness

Community Engagement

Tools

TikTok

Instagram

Facebook

Monday.com

Asana

Adobe XD

Job description

We’re looking for a creative, organized, and trend-savvy Assistant Social Media Manager to join the SKINN team. This role will help lead SKINN’s social media presence across existing and emerging platforms with emphasis on TikTok + Instagram, Facebook. This person knows how to capture attention, craft stories that convert, and bring SKINN’s voice to life through every post, video, and content.

You’ll have a hand in owning the full social process — from content strategy and creation to publishing and reporting — working closely with our founder, creative, and e-commerce teams. You’re confident on camera, love testing new ideas, and know how to blend brand storytelling to drive measurable growth.

Key Responsibilities

Content Production & Publishing

• Ideate & create briefs to bring content to life that aligns with Brand & Founder POV.
• Capture, film, and edit high-performing short-form content (TikTok, Reels, Shorts) aligned with SKINN’s brand tone and founder style.
• Own publishing across TikTok, Instagram and Facebook.
• Maintain a detailed content calendar in Monday.com for full visibility across teams.
• Upload and label all assets in Air for structured, organized content storage.
• Collaborate with internal teams to support product launches, campaigns, and seasonal storytelling through compelling social content.

Community & Brand Engagement

• Have a hand in overseeing the active engagement of SKINN’s Facebook community, fostering meaningful, educational, and supportive conversations.
• Coordinate sending new product launches to top-performing community members to drive advocacy and organic awareness.
• Own the social proofing process — collecting, curating, and organizing UGC, testimonials, and community feedback for use in ads and social campaigns.
• Collaborate with the Paid Social Creative Analyst to identify and amplify top-performing content across channels.

Reporting & Optimization

• Track and analyze performance across TikTok, Instagram and Facebook, using Metricool and internal dashboards.
• Maintain weekly content performance logs and TikTok link tracking in Monday.com.
• Provide actionable insights and learnings to optimize future content and strategy.
• Continuously test new formats, hooks, and creative concepts to improve engagement and conversion.
• Report measurable results via growth and engagement.

Creator & UGC Management

• Have a hand in building strong relationships with creators to ensure consistent, high-quality content aligned with SKINN’s brand and messaging.
• Integrate UGC and creator assets into both organic and paid content strategies to boost authenticity and performance.

Tools & Platforms

• Social: TikTok, Instagram, Facebook.
• Project Management: Monday.com, Asana
• Content Storage: Air
• Editing Tools: TikTok, CapCut, Canva, Adobe XD etc.
• Communication: Slack / Teams / Email

Ideal Skills & Experience

• 4+ years managing social media for a beauty, wellness, or ecommerce brand. Working directly with Founder / Founder-led indie brand is highly recommended.
• Proven ability to capture, edit, and produce viral-style short-form video content.
• Deep understanding of TikTok trends, creator culture, and platform algorithms.
• Experience leveraging UGC and customer feedback to build social proof and improve ad performance.
• Excellent communication skills and confidence being on camera.
• Strong organizational and project management abilities.
• Creative and trend-aware, with a pulse on emerging platforms.
• Organized, proactive, and detail-oriented.
• Confident communicator with strong storytelling instincts.
• Thrives in a fast-paced environment and manages multiple workflows.
• Takes full ownership from concept through execution and optimization.

This is a hybrid position based in Dominguez Hills, CA, combining in-office collaboration with remote flexibility. You’ll be part of a passionate, fast-moving team dedicated to sharing SKINN’s professional-grade skincare story with millions across every social touchpoint.