Assistant GM: Lead Sales & Elevate Club Growth

Crunch Fitness - CR Holdings

Plantation (FL)

On-site

USD 70,000 - 95,000

Full time

14 days+

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Benefits offered by this job

Medical, Dental, Vision
401K matched and PTO
Free Crunch membership
Discounted personal training
Career advancement opportunities in a

Job summary

Crunch Fitness is seeking an Assistant General Manager for the Plantation Club to lead sales efforts, enhance member experience, and coach a high-performing team. This role targets developing future General Managers and advancing leadership across a growing franchise.

The AGM will drive membership and PT sales, ensure smooth club operations, and foster a vibrant, no-judgments culture. A strong sales background and people leadership are essential for success in this fast-paced environment.

Qualifications

  • Experience in a sales or leadership role, preferably in fitness or a fast-paced service industry.
  • Strong sales drive and ability to hit individual and team targets.
  • Natural leader who thrives in a team setting and leads by example.
  • Excellent communication, organization, and problem-solving skills.

Responsibilities

  • Sales Leadership: Assist in driving membership and personal training sales through daily goal setting, lead management, and closing techniques
  • Team Coaching & Accountability: Help train, motivate, and manage the front desk and sales teams to deliver high performance
  • Operations Support: Ensure smooth day-to-day club operations including cleanliness, equipment upkeep, and staff coverage
  • Member Experience: Lead by example in delivering exceptional service and handling member inquiries or escalations with urgency
  • KPI Tracking & Action: Monitor performance metrics and contribute to improvement strategies aligned with club goals
  • Culture Builder: Foster a high-energy, team-oriented environment that reflects Crunch’s ‘No Judgments’ philosophy
  • Growth Development: Actively participate in leadership development to prepare for a future General Manager role

Skills

Sales Leadership
Team Coaching
Operations Management
Member Experience
KPI Tracking
Culture Building
Growth Development

Job description

Crunch Fitness is seeking an Assistant General Manager for the Plantation Club to lead sales efforts, enhance member experience, and coach a high-performing team. This role targets developing future General Managers and advancing leadership across a growing franchise.

The AGM will drive membership and PT sales, ensure smooth club operations, and foster a vibrant, no-judgments culture. A strong sales background and people leadership are essential for success in this fast-paced environment.

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