Assistant Director of Admission

PeopleAdmin, Inc.; La Verne (CA); On-site; USD 67,000 - 74,000; Full time

Job summary

University of La Verne is seeking an Assistant Director of Admission to drive new student recruitment for the College of Law and Public Service. The role collaborates with Enrollment Management to meet enrollment goals, coordinating strategies and metrics while engaging campus staff and external partners.

The position requires a Bachelor's degree, 1 year in recruitment/marketing, and strong communication plus a commitment to diversity.

Qualifications

• Bachelor’s Degree from an accredited institution.
• 1 year of experience in recruitment and marketing.
• Understanding of admission process and best practices.
• Excellent verbal and written communication.
• Commitment to diversity and inclusivity.
• Higher Education enrollment marketing experience is highly desired.
• Experience with CRM, ideally Slate.

Responsibilities

• Recruit new students for JD and MPA programs at the College of Law and Public Service.
• Organize and lead the admissions process with College of Law and Public Service partners.
• Build and maintain partnerships with community colleges, institutions, stakeholders and community-based organizations.
• Represent the University at events to generate leads resulting in applications and enrolled students.
• Conduct on-campus and virtual information sessions and yield events.
• Counsel prospective students on steps from admission to enrollment.
• Develop CRM-driven recruitment campaigns and reports.

Skills

Verbal communication

Written communication

Diversity & inclusivity

Recruitment marketing

Slate CRM

Education

Bachelor's degree

Tools

Slate

Job description

This position is onsite. There may be the possibility of a hybrid schedule after successful completion of the introductory period.

University Overview

Embark on an exciting journey with the University of La Verne, where your career aspirations come to life in a vibrant and welcoming environment. Established in 1891, our diverse and inclusive community is more than just a university—it’s a home for passionate individuals like you.

At the University of La Verne, we embody four core values that set us apart—Ethical Reasoning, Diversity and Inclusivity, Lifelong Learning, and Civic and Community Engagement. If you’re fueled by these principles and are eager to make a meaningful impact, your journey begins here.

With a rich history spanning 132 years, the University of La Verne boasts a global Leo Family of 89,000+ accomplished alumni. As the #1 private university in California for social mobility according to "U.S. News and World Report 2024", and recently recognized as the 33rd Best U.S. College by the Wall Street Journal 2024, we take pride in our commitment to excellence in education.

Join us in shaping the future, where your passion meets purpose. Come be part of something extraordinary.

Diversity Statement

The University supports a diverse and inclusive environment where students recognize and benefit from the life experiences and viewpoints of other students, faculty, and staff. Diversity is an active and intentional practice that supports difference and multiplicity to expand knowledge, educate capable citizens, develop the whole person, and serve our local and global communities. Promoting and sustaining diversity is a commitment to educational quality and the creation of positive, respectful learning communities.

Job Description Summary

The Assistant Director of Admission is responsible for new student recruitment and admission goals for students to the University of La Verne College of Law and Public Service. This position reports directly to the Director of Admission and works collaboratively with all campus staff and faculty to achieve enrollment goals; this position is expected to closely coordinate activities with Enrollment Management especially on recruiting strategies, processes, and metrics for success.

Minimum Qualifications

• Bachelor’s Degree from an accredited institution
• 1 year of experience in recruitment and marketing
• Understanding of admission process and best practices
• Excellent verbal and written communication
• Commitment to diversity and inclusivity

Preferred Qualifications

• Strong oral and written communication skills.
• Skill and capacity for the collection of data.
• Higher Education enrollment marketing experience is highly desired. Experience in devising campaigns targeted and personalized to specific audiences within a CRM , ideally Slate.
• Preferred experience in legal education/profession.
• Familiarity with graduate testing ( LSAT , GMAT , GRE , etc.) and the Law School Admissions Council.

Benefits Summary

Salary will be commensurate with experience and internal equity. Benefits include a comprehensive health and wellness plan, tuition remission program for employee, spouse, and dependent children, a generous contribution to the University’s 403B retirement plan, and a generous time off plan.

Employment is contingent upon successful completion and clearance of a background check and employment verification.

Location

Number of Vacancies

Number of Vacancies 1

Duties

Specific Duties

Recruit New Students:
Generate new leads for the College of Law and Public Service (JD and MPA programs) at the University of LaVerne by conducting the following:

• Organize and lead the admissions process as it pertains to partnerships with College of Law and Public Service and other partner organizations for lead and application generation in coordination with the College.
• Build and maintain partner relationships with community colleges, educational institutions, stakeholders and community-based organizations, businesses, and other appropriate sites.
• Represent the University at events on and off campus, conferences, fairs, networking mixers, and other appropriate events to generate leads resulting in applications and enrolled students.
• Participate and lead on-campus and virtual information sessions, during the work day, evenings and weekends as designated by Enrollment Management in coordination with the College.
• Establish relationships with prospective students and stakeholders by providing accurate admission, program and campus information.
• Plan and participate in admitted student events and other yield opportunities during the day, in the evening, and on weekends where appropriate.
• Counsel students on appropriate steps between admission and enrollment.
• Must have a good understanding of College of Law and Public Service curriculum, learning outcomes and expectations, including basic knowledge of financial aid, and other onboarding processes.

Percentage Of Time

Percentage Of Time 30

Specific Duties

Manage Leads:
Track & follow-up with all leads in the form of RFIs, RSVPs, walk-ins or referrals through personal contact and CRM system. Work to convert prospective students to applicants with complete files and ultimately enrolled students.

Respond to the leads:

• Contact new leads within 24 hours, to include RFI , applicants, walk-ins, and other populations as designated by supervisor. Work closely with prospective students and applicants through the admissions process via telephone, email, virtual, and personal contact throughout the course of the admission cycle.
• Monitor inquiries, application counts, admission status and registration of all prospective and incoming students.
• Follow up with all incomplete applications from previous terms in a timely manner to encourage completion of application for a future term.
• Counsel individuals and families as appropriate, in an appointment setting about the university.
• Gain proficient use of CRM and other recruitment tools and systems.
• Perform data searches about individual applicants and use queries so that data driven decisions can be made about recruitment practices. Develop and monitor statistical reports to enhance recruitment strategies, yield management, forecasting, and operational efficiency.
• Respond to all emails and phone calls within a business day, keeping consistent communication with supervisor when response time increases beyond the expectation.

Percentage Of Time

Percentage Of Time 20

Specific Duties

• Manage the admission file review process for College of Law and Public Service:
  • Support timely review of application files and decisions. Work with appropriate stakeholders (including academic leadership and partners) and Admission Operations to coordinate and monitor the workflow for timely and accurate processing of admission applications through matriculation.
  • Staff (create, schedule and facilitate) all aspects of CLPS admission interviews in coordination with the Dean and the faculty admission committee.
  • Understand and administer the Approved Law Scholarship plan for new/incoming students.
• Assist supervisor and admission directors with enrollment marketing plan within CRM to target populations including but not limited to College of Law and Public Service specific populations of prospects.
  • Develop, track and manage content and outcomes within the CRM .
  • Ensure effective development and deployment of communication projects, campaigns, emails, text messages, events and systems in the CRM .

Percentage Of Time

Percentage Of Time 15

Specific Duties

Teamwork/Collaboration:
Work collaboratively with campus team to meet enrollment goals for the University of La Verne.

• Work with the appropriate enrollment and academic program leadership in coordinating new student onboarding activities, in conjunction with campus advisors, to ensure proper academic advising and on boarding.
• Work collaboratively with fellow teammates to support the needs of the unit and meet and exceed enrollment goals.
• Stay educated on admission trends and best practices to contribute to the team by suggesting new ideas for marketing, programs or other relevant activities. Work with Enrollment Management Leadership to identify marketing opportunities.
• Review CLPS webpages for needed updates and process requests as appropriate.
• Submit deliverables to enrollment leadership by stated deadlines.

Percentage Of Time

Percentage Of Time 10

Specific Duties

Achieve a high level of proficiency in products relevant to recruitment including, but not limited to, Microsoft power point, Microsoft word, WebEx, Zoom and Slate.

Percentage Of Time

Percentage Of Time 5

Specific Duties

Develop holistic partnerships and alliances with College of Law faculty, staff and administration in coordination and collaboration with the Dean of the College of Law.

Percentage Of Time

Percentage Of Time 5

Specific Duties

Collaborate with the College of Law to collect admissions and recruitment data needed to complete the State Bar Annual Report.

Percentage Of Time

Percentage Of Time 5

Specific Duties

Be a culturally competent employee who attends/completes mandatory diversity and inclusivity trainings as provided by the university.

Percentage Of Time

Percentage Of Time 5

Specific Duties

All other duties as assigned by Enrollment Management Leadership

Percentage Of Time

Percentage Of Time 5

Salary Range

Minimum:

Minimum: $66,560

Maximum:

Maximum: $74,000

Posting Number

Posting Number 2018-190954SA

Special Instructions to Applicants

Open Date

Open Date 03/08/2024

Close Date

Open Until Filled Yes

Posting Specific Questions

Required fields are indicated with an asterisk (*).

• * How did you hear about this employment opportunity?
  • HigherEdjobs.com
  • AcademicCareers.com
  • University of La Verne Website
  • Referred by University of La Verne Employee
  • Other