Assistant Director, Copywriting — Hybrid Higher Ed

Temple University; Philadelphia (Philadelphia County); Hybrid; USD 50,000 - 55,000; Full time

Benefits offered by this job

Hybrid work schedule

Health insurance (medical)

Dental coverage

Vision coverage

Paid time off

9 paid holidays

3 personal days

Tuition remission

Retirement plan

Job summary

Temple University’s Fox School of Business seeks an Assistant Director of Content Marketing and Copywriting to craft compelling content that attracts applicants to Fox and STHM programs. You will write, edit and route copy for emails, paid media and web content in line with brand standards.

Reporting to the Director of Marketing and Creative Services, you will monitor digital metrics, support strategy, and ensure editorial excellence while upholding the school’s voice across channels.

Qualifications

• Bachelor's degree in English, journalism, communications, marketing, or related field
• At least three (3) years of related work experience in communications, journalism, marketing or similar positions
• Demonstrated writing experience and must be able to share a portfolio of writing samples with a range of channels and audiences
• An equivalent combination of education and experience may be considered.

Responsibilities

• Create compelling content across email, paid media and web to attract students to Fox and STHM programs
• Edit and route copy through approval processes following brand guidelines
• Monitor and analyze digital performance metrics to inform future content
• Support email marketing activation and automation workflows with the team

Skills

Excellent writing

Portfolio of writing samples

Editing and routing copy

Email automation

Content strategy understanding

Attention to detail

Organizational skills

Microsoft Office

Education

Bachelor's degree in English/journalism/communications/marketing

Tools

Slate

Campaign Monitor

Salesforce Marketing Cloud

HTML

Job description

Temple University’s Fox School of Business seeks an Assistant Director of Content Marketing and Copywriting to craft compelling content that attracts applicants to Fox and STHM programs. You will write, edit and route copy for emails, paid media and web content in line with brand standards.

Reporting to the Director of Marketing and Creative Services, you will monitor digital metrics, support strategy, and ensure editorial excellence while upholding the school’s voice across channels.