Art & Craft Books Marketing & Publicity Lead

Automatic Data Processing, Inc.; Beverly (MA); Hybrid; USD 60.000 - 70.000; Vollzeit

Zusammenfassung

Quarto is seeking a creative Marketing and Publicity Manager to lead integrated marketing and publicity campaigns for 40-50 titles annually in art, craft, and design publishing.

You will collaborate with authors, media, agents, booksellers, and internal teams to drive sales, build awareness, and connect books with audiences. This hybrid role allows Beverly, MA or NYC candidates with remote options.

Qualifikationen

• 3+ years of marketing and publicity experience in publishing or related field.
• Excellent communication and relationship-building skills.
• Creative thinker with a passion for books and storytelling.
• Highly organized with ability to manage multiple campaigns simultaneously.
• Experience with social media marketing, media outreach, and author relations.

Aufgaben

• Develop and execute marketing and publicity campaigns for art, craft, and design titles across Quarto imprints.
• Pitch books to media outlets, podcasts, broadcast producers, influencers, and reviewers.
• Build relationships with authors, agents, media contacts, and industry partners.
• Write press materials, create media kits, and secure meaningful coverage.
• Lead social media and digital marketing strategies, including paid and organic campaigns.
• Develop Amazon A+ Content and other promotional assets.
• Support academic marketing initiatives and enthusiast communities within key categories.
• Collaborate across Editorial, Publishing, Sales, and Marketing teams to maximize title success.

Tools

Adobe Creative Cloud

Canva

Cision

Edelweiss

Microsoft Office

Jobbeschreibung

Quarto is seeking a creative Marketing and Publicity Manager to lead integrated marketing and publicity campaigns for 40-50 titles annually in art, craft, and design publishing.

You will collaborate with authors, media, agents, booksellers, and internal teams to drive sales, build awareness, and connect books with audiences. This hybrid role allows Beverly, MA or NYC candidates with remote options.