Marketing and Publicity Manager, Art and Craft

ADP, Inc.; Beverly (MA); Hybrid; USD 60,000 - 70,000; Full time

Job summary

Quarto is seeking a creative Marketing and Publicity Manager to lead integrated marketing and publicity campaigns for 40-50 titles annually in art, craft, and design publishing.

You will collaborate with authors, media, agents, booksellers, and internal teams to drive sales, build awareness, and connect books with audiences. This hybrid role allows Beverly, MA or NYC candidates with remote options.

Qualifications

• 3+ years of marketing and publicity experience in publishing or related field.
• Excellent communication and relationship-building skills.
• Creative thinker with a passion for books and storytelling.
• Highly organized with ability to manage multiple campaigns simultaneously.
• Experience with social media marketing, media outreach, and author relations.

Responsibilities

• Develop and execute marketing and publicity campaigns for art, craft, and design titles across Quarto imprints.
• Pitch books to media outlets, podcasts, broadcast producers, influencers, and reviewers.
• Build relationships with authors, agents, media contacts, and industry partners.
• Write press materials, create media kits, and secure meaningful coverage.
• Lead social media and digital marketing strategies, including paid and organic campaigns.
• Develop Amazon A+ Content and other promotional assets.
• Support academic marketing initiatives and enthusiast communities within key categories.
• Collaborate across Editorial, Publishing, Sales, and Marketing teams to maximize title success.

Tools

Adobe Creative Cloud

Canva

Cision

Edelweiss

Microsoft Office

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Marketing and Publicity Manager, Art and Craft

Salary Range: $60,000.00 To $70,000.00 Annually

Marketing & Publicity Manager

Location: Beverly, MA or New York, NY (Hybrid) | Remote candidates considered

Quarto is seeking a creative, collaborative, and results-driven Marketing & Publicity Manager to help bring exceptional nonfiction books to readers around the world.

This role will lead integrated marketing and publicity campaigns for approximately 40-50 titles annually, with a focus on art, craft, and design publishing. Working closely with authors, media, agents, booksellers, and internal teams, you'll create innovative campaigns that drive sales, build awareness, and connect books with their audiences.

What You'll Do

• Develop and execute marketing and publicity campaigns for art, craft, and design titles across Quarto imprints.


• Pitch books to media outlets, podcasts, broadcast producers, influencers, and reviewers.


• Build relationships with authors, agents, media contacts, and industry partners.


• Write press materials, create media kits, and secure meaningful coverage.


• Lead social media and digital marketing strategies, including paid and organic campaigns.


• Develop Amazon A+ Content and other promotional assets.


• Support academic marketing initiatives and enthusiast communities within key categories.


• Collaborate across Editorial, Publishing, Sales, and Marketing teams to maximize title success.

What We're Looking For

• 3+ years of marketing and publicity experience, preferably in publishing.


• Strong knowledge of the art, craft, and design marketplace.


• Excellent communication and relationship-building skills.


• Creative thinker with a passion for books and storytelling.


• Highly organized with the ability to manage multiple campaigns simultaneously.


• Experience with social media marketing, media outreach, and author relations.


• Familiarity with Adobe Creative Cloud, Canva, Cision, Edelweiss, and Microsoft Office is a plus.

Why Quarto?

Join a passionate and collaborative team that publishes inspiring books and creates impactful campaigns. This is an opportunity to work closely with talented authors, shape creative marketing strategies, and help connect readers with books they'll love.

QuartoUS is an equal opportunity employer; M/F/D/V are encouraged to apply. Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits & generous paid time off.

All applicants should be authorized to work in the United States. Quarto does not provide sponsorships.