Analyst-Marketing: Paid Search Enablement

hackajob; New York (NY); On-site; USD 55,000 - 105,000; Full time

Job summary

An innovative firm is seeking an Analyst for Marketing: Paid Search Enablement. This role focuses on developing digital products and marketing programs that drive performance marketing growth. You will manage campaigns across Google Ads and Microsoft Ads, optimizing PPC performance while collaborating with cross-functional teams to create strategic roadmaps. The position offers a competitive salary and benefits, including a retirement plan and career development opportunities. If you are detail-oriented and passionate about digital marketing trends, this is the perfect opportunity to make a significant impact.

Benefits

Competitive salaries and bonuses

Retirement plan with 6% company match

Financial coaching and well-being support

Comprehensive health and insurance benefits

Flexible work arrangements

Paid parental leave

Wellness programs

Career development opportunities

Qualifications

• 2+ years experience in paid search with proven results.
• Google Adwords Certification is required.
• Experience in budget management in target-driven environments.

Responsibilities

• Manage campaigns using Google Ads and Microsoft Ads to optimize PPC performance.
• Collaborate with teams to develop strategic roadmaps.
• Create data-led strategies in partnership with analysts.

Skills

Paid Search Activation

Google Ads

Microsoft Ads

Budget Management

Communication Skills

Relationship Building

Organizational Skills

Education

Bachelor’s Degree

Tools

Google Ads

Microsoft Ads

SA360

Job description

Analyst-Marketing: Paid Search Enablement

Join to apply for the Analyst-Marketing: Paid Search Enablement role at hackajob.

This role involves developing digital products, marketing programs, and supporting global markets to drive performance marketing growth. As part of the Enterprise Performance Channel Enablement team, you will deliver critical Paid Search channel marketing capabilities, campaigns, and innovations.

Key Responsibilities

• Manage campaigns using Google Ads, Microsoft Ads, and SA360 to optimize PPC performance.
• Launch new campaigns, monitor competition, and manage budgets.
• Collaborate with marketing and search teams to develop strategic roadmaps.
• Create data-led strategies in partnership with analysts and managers.
• Support financial processes and reporting.
• Stay updated on digital trends and technologies.
• Maintain relationships with marketers and agencies.
• Prepare and present internal reports and presentations.
• Work with analytics teams on testing and innovation activities.

Qualifications

• Proven results in paid search activation, with 2+ years experience with Google and Bing.
• Google Adwords Certification.
• Strong relationship-building skills.
• Excellent communication skills.
• Budget management experience in target-driven environments.
• Detail-oriented with good organizational skills.
• Bachelor’s Degree.

Salary Range

$55,000 - $105,000 annually plus bonus and benefits.

Benefits

• Competitive salaries and bonuses.
• Retirement plan with 6% company match.
• Financial coaching and well-being support.
• Comprehensive health and insurance benefits.
• Flexible work arrangements.
• Paid parental leave and wellness programs.
• Career development opportunities.