Americas Field Marketing, Financial Services

Jobgether; Oregon; Hybrid; USD 143,000 - 215,000; Full time

Benefits offered by this job

Competitive base salary

Equity opportunities

401(k) plan

Medical/dental/vision insurance

Wellness stipend

Remote work eligibility

In-person team meetings

Cross-functional collaboration

Professional development

Job summary

Jobgether is seeking an Americas Field Marketing professional in the Financial Services sector to lead regional marketing initiatives across the Americas. You will collaborate with Sales, Product Marketing, Demand Generation, Customer Success, and Partnerships to design and execute integrated campaigns that build pipeline and drive revenue.

Responsibilities include managing regional events, digital initiatives, and mid- to lower-funnel programs, with a focus on optimizing performance and

Qualifications

• 3+ years of B2B field marketing experience across regional strategies and multiple segments.
• Proven track record in campaigns and events driving leads and revenue.
• Skilled in multi-channel programs across the buyer journey.
• Experience planning and delivering digital and in-person events.
• Ability to partner with Sales for joint planning and lead management.
• Strong analytical skills to interpret marketing data and report insights.
• Excellent communication, stakeholder management, collaboration, and PM skills.
• Proactive, results-oriented with ability to manage fast-paced priorities.
• Creativity and strategic thinking in modern marketing for Financial Services.

Responsibilities

• Develop and lead the Americas field marketing strategy and execution plan, focusing on pipeline generation, customer acquisition, and revenue growth within the Financial Services segment.
• Own key marketing performance and revenue metrics, analyzing results and providing actionable insights to optimize campaigns and improve business outcomes.
• Collaborate with Sales, Demand Generation, Product Marketing, Customer Success, and Partnerships teams to design and deliver integrated marketing campaigns aligned with business priorities.
• Lead the regional events strategy, planning and executing third-party and company-hosted events across in-person, virtual, and hybrid formats.
• Design and implement mid-funnel and lower-funnel marketing programs that accelerate lead conversion, create sales opportunities, and increase revenue.
• Develop targeted engagement strategies to attract and build relationships with decision-makers and key contacts across financial services organizations.
• Represent regional marketing perspectives in global strategy discussions, contributing insights and recommendations to strengthen marketing initiatives worldwide.
• Leverage marketing technology platforms, analytics tools, and performance data to measure campaign effectiveness and continuously improve marketing operations.

Skills

B2B field marketing

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Americas Field Marketing, Financial Services based in the United States.In this role, you will lead regional field marketing initiatives designed to accelerate growth and generate revenue across the Financial Services sector in the Americas. You will develop and execute strategic marketing programs that strengthen customer acquisition, increase sales pipeline opportunities, and drive measurable business outcomes. Working closely with Sales, Product Marketing, Demand Generation, Customer Success, and Partnerships teams, you will create integrated campaigns that engage key financial services audiences. You will oversee regional events, digital initiatives, and targeted marketing activities throughout the buyer journey. This position offers the opportunity to influence regional marketing strategy while contributing to broader global initiatives. Join a fast-paced, collaborative environment where creativity, analytical thinking, and strategic execution are essential to success.

Accountabilities

• Develop and lead the Americas field marketing strategy and execution plan, focusing on pipeline generation, customer acquisition, and revenue growth within the Financial Services segment.
• Own key marketing performance and revenue metrics, analyzing results and providing actionable insights to optimize campaigns and improve business outcomes.
• Collaborate with Sales, Demand Generation, Product Marketing, Customer Success, and Partnerships teams to design and deliver integrated marketing campaigns aligned with business priorities.
• Lead the regional events strategy, planning and executing third-party and company-hosted events across in-person, virtual, and hybrid formats.
• Design and implement mid-funnel and lower-funnel marketing programs that accelerate lead conversion, create sales opportunities, and increase revenue.
• Develop targeted engagement strategies to attract and build relationships with decision-makers and key contacts across financial services organizations.
• Represent regional marketing perspectives in global strategy discussions, contributing insights and recommendations to strengthen marketing initiatives worldwide.
• Leverage marketing technology platforms, analytics tools, and performance data to measure campaign effectiveness and continuously improve marketing operations.

Requirements

• At least 3 years of relevant B2B field marketing experience, ideally managing regional strategies across multiple customer segments and products.
• Demonstrated success developing and executing field marketing campaigns and events that generate qualified leads, drive customer acquisition, and increase sales pipeline.
• Strong expertise in designing and managing multi-channel marketing programs across the entire buyer journey, including targeted and scaled campaigns.
• Experience planning and delivering both digital and in-person events, with the ability to integrate event strategies into broader customer acquisition and conversion initiatives.
• Proven ability to build strong partnerships with Sales teams through joint planning, lead management, and strategic collaboration.
• Excellent analytical skills, with the ability to interpret marketing performance data, evaluate business results, and communicate insights to senior leadership.
• Strong communication, stakeholder management, collaboration, and project management skills.
• A proactive, results-oriented mindset, with the ability to manage competing priorities and adapt quickly in a fast-paced environment.
• Creativity, strategic thinking, and a strong interest in modern marketing practices and the Financial Services ecosystem.

Benefits

• Competitive annual base salary ranging from $143,400 to $215,200 USD, depending on experience, qualifications, and location.
• Potential eligibility for additional compensation, including company bonuses, sales commissions, or performance-based incentives, where applicable.
• Equity opportunities.
• 401(k) retirement savings plan.
• Medical, dental, and vision insurance coverage.
• Wellness stipends to support employee well-being.
• Remote working opportunities for eligible employees based in the United States.
• Access to in-person team meetings, company events, offsites, and collaborative gatherings.
• Opportunities to work with cross-functional teams and contribute to regional and global marketing initiatives.
• A dynamic, collaborative environment that encourages professional development, diverse perspectives, and innovative thinking.