Americas Field Marketing & ABM Lead

APTIV INDIA; Boston (MA); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid Work

Health Insurance

Disability Insurance

LinkedIn Learning

Paid Time Off

Employee Assistance Program

Job summary

Aptiv/Wind River is seeking a Field Marketing Manager - Americas to translate global demand and industry marketing into locally actionable plans across named accounts and priority segments. You will own the regional marketing plan, calendar, and ABM orchestration with Sales leadership, prioritizing high-impact plays and coordinating multi-country activation.

This role requires 6–9+ years in B2B marketing, strong CRM and marketing-automation skills, and the ability to turn data into practical

Qualifications

• 6-9+ years in B2B Field/ABM marketing.
• Direct partnership with enterprise Sales and multi-channel programs.
• Experience across cloud/infrastructure markets.
• Strong CRM, marketing-automation, and account-data literacy.

Responsibilities

• Build and maintain the Americas regional marketing plan, quarterly priorities, investment recommendations, activation calendar, and pipeline-gap plan with Sales leadership.
• Prioritize a manageable portfolio of named strategic accounts and priority segments; drive bespoke account activation for Tier 1 accounts.
• Co-own regional ABM orchestration with Demand Generation: provide context, validate priority accounts, and lead regular Sales/Marketing inspection of account plans.
• Activate approved global industry and demand programs locally; select high-impact plays each quarter.
• Coordinate targeted interventions (nurture, SDR outreach, workshops, executive engagement, events).
• Own the regional marketing calendar and surface overlaps, gaps, and required support from central teams and partners.
• Provide high-quality contact, account, and engagement data to support lead management and sales engagement processes.

Skills

CRM proficiency

Marketing automation

Data-driven decisions

ABM

Project management

Stakeholder influence

Tools

Salesforce

Marketing automation platforms

Job description

Aptiv/Wind River is seeking a Field Marketing Manager - Americas to translate global demand and industry marketing into locally actionable plans across named accounts and priority segments. You will own the regional marketing plan, calendar, and ABM orchestration with Sales leadership, prioritizing high-impact plays and coordinating multi-country activation.

This role requires 6–9+ years in B2B marketing, strong CRM and marketing-automation skills, and the ability to turn data into practical