Amazon Content & Catalog Lead: Listings & Optimization

SourceLab Search; New York (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

SourceLab Search is seeking an Amazon Content & Catalog Manager to create, optimize, and manage product listings across Amazon marketplaces, with a focus on apparel. You will develop compelling titles, bullets, descriptions, A+ content, and backend terms to maximize visibility and sales.

You will collaborate with marketing, product development, and creative teams to ensure accurate, compelling content that aligns with brand voice while enhancing customer experience and conversion performance.

Qualifications

• 2+ years of experience managing Amazon apparel listings or ecommerce product content.
• Strong understanding of Amazon SEO and keyword research.
• Exceptional copywriting and content creation skills.
• Experience with Amazon Seller Central and/or Vendor Central.
• Strong analytical skills with the ability to interpret performance data.

Responsibilities

• Create new Amazon product listings from concept to launch, ensuring compliance with Amazon's content guidelines and category requirements.
• Develop compelling product titles, bullet points, descriptions, A+ Content, and backend search terms.
• Identify high-value keywords through keyword research and competitive analysis.
• Determine differentiators and call-outs to drive conversions and sales.
• Optimize imagery recommendations, infographics, and content strategy for listings.
• Write persuasive, customer-focused copy communicating features and benefits.
• Maintain brand voice while maximizing search visibility and conversions.
• Collaborate with marketing, product, and creative teams on listing content strategies.
• Ensure content is accurate and optimized for Amazon SEO and customer experience.
• Manage and maintain existing listings, ensuring accuracy across content and attributes.
• Monitor listing health and suppressions; implement corrective actions.
• Audit listings regularly to identify optimization opportunities.
• Update listings with feature changes, feedback, and market trends.
• Analyze listing performance metrics, including traffic, conversion, and rankings.
• Perform competitor/category analysis to identify gaps and opportunities.
• Develop strategies to improve organic visibility and conversion rates.
• Test and refine listing elements to maximize performance.

Skills

Copywriting

Keyword research

Amazon SEO

Content creation

Analytics

Tools

Amazon Seller Central

Job description

SourceLab Search is seeking an Amazon Content & Catalog Manager to create, optimize, and manage product listings across Amazon marketplaces, with a focus on apparel. You will develop compelling titles, bullets, descriptions, A+ content, and backend terms to maximize visibility and sales.

You will collaborate with marketing, product development, and creative teams to ensure accurate, compelling content that aligns with brand voice while enhancing customer experience and conversion performance.