AI Solutions Marketing Lead

SHI International

Austin, Northern (TX, KY)

Hybrid

USD 100,000 - 130,000

Full time

11 days ago
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Job summary

SHI International is seeking a Solutions Marketing Manager - AI to lead strategy, messaging, and go-to-market for SHI's AI solutions portfolio. You will translate complex AI technology into compelling customer value and work with sales, engineering, partners, and marketing to drive engagement and revenue.

The role requires strong AI industry knowledge, storytelling, stakeholder management, and the ability to develop enablement assets, demos, case studies, and executive communications.

Qualifications

  • Bachelor's degree or equivalent relevant experience required.
  • 2-4 years of experience in Product Marketing, Solution Marketing, Technology Marketing, or related disciplines.
  • Demonstrated experience supporting AI technologies, infrastructure solutions, or adjacent enterprise technology markets.
  • Experience developing go-to-market plans, sales enablement assets, and customer-facing content.
  • Strong understanding of AI ecosystems, technology trends, and customer buying processes.
  • Exceptional written, verbal, and presentation communication skills.
  • Ability to travel to SHI, partner, and customer events (25%).

Responsibilities

  • Own product marketing strategy for SHI's AI solutions portfolio, including positioning, messaging, value propositions, and go-to-market planning.
  • Serve as the marketing subject-matter expert for AI technologies, market trends, customer challenges, and competitive dynamics.
  • Partner with AI business unit leadership to align marketing priorities with business objectives and growth initiatives.
  • Develop customer-centric messaging frameworks and solution narratives that clearly articulate SHI's AI capabilities and market differentiation.
  • Create and maintain sales enablement materials, including presentations, battle cards, solution briefs, case studies, and customer-facing content.
  • Support solution launches and go-to-market initiatives through collaborative planning and cross-functional execution.
  • Partner with campaign, communications, partner marketing, and demand generation teams to ensure consistent messaging and execution across marketing programs.
  • Develop content and messaging for customer events, executive briefings, webinars, roadshows, and partner engagements.
  • Collaborate with technical experts to create solution demonstrations, proof-of-concept narratives, and customer presentation materials.
  • Monitor market trends, analyst research, customer feedback, and competitive activity to identify opportunities and inform marketing strategy.
  • Support executive communications and strategic presentations related to AI solutions and portfolio initiatives.
  • Leverage performance data and market insights to measure effectiveness and continuously improve product marketing programs.
  • Act as a trusted advisor to sales and field teams by providing messaging guidance, competitive intelligence, and customer-facing support.

Skills

Strategic Thinking
Product Marketing Excellence
Business Acumen
Communication
Collaboration
Customer-Centric Mindset
Analytics and Insight
Innovation
Results Orientation
Adaptability

Education

Bachelor's degree or equivalent

Job description

SHI International is seeking a Solutions Marketing Manager - AI to lead strategy, messaging, and go-to-market for SHI's AI solutions portfolio. You will translate complex AI technology into compelling customer value and work with sales, engineering, partners, and marketing to drive engagement and revenue.

The role requires strong AI industry knowledge, storytelling, stakeholder management, and the ability to develop enablement assets, demos, case studies, and executive communications.

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