AI-Native Principal Product Designer - Studio Lead

Intuit; New York (NY); On-site; USD 234,000 - 323,000; Full time

Job summary

Intuit is building an AI-native mid-market design studio where design connects vision, experimentation, craft, and product quality into one cohesive practice. This Principal Product Designer role works as a connective force across Studio cycles and translates ambiguity into clear, buildable direction.

You’ll lead across Vision Setting, AI Incubation, Craft & Systems, and End-to-End Product Quality, mentoring designers and collaborating with PMs and engineers to raise craft and deliver fast,

Qualifications

• 10+ years of hands-on product design experience in enterprise, platform, or complex B2B products.
• Demonstrated track record turning ambiguous initiatives into outcomes across cross-functional teams.
• Ability to partner with engineers under pressure and balance design with technical constraints.
• Fluency with AI as a design material and how to design AI-native experiences.

Responsibilities

• Move across Vision Setting, AI Incubation, Craft & Systems, and End-to-End Product Quality.
• Turn ambiguous ideas into concrete, high-quality outcomes quickly, independently.
• Operate as a design facilitator, aligning designers, PMs, and engineers.
• Lead AI Incubation work end-to-end when required.
• Mentor mid-level designers and unblock ambiguity.
• Represent the design point of view in cross-functional discussions.
• Use AI-powered prototyping tools to move from concept to validated direction.

Skills

Hands-on product design

AI as a design material

Executive communication

Facilitation

Mentoring designers

Cross-functional leadership

Iterative validation

Education

Bachelor’s degree in Product Design, HCI, or related field

Tools

Claude

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Job description

Intuit is building an AI-native mid-market design studio where design connects vision, experimentation, craft, and product quality into one cohesive practice. This Principal Product Designer role works as a connective force across Studio cycles and translates ambiguity into clear, buildable direction.

You’ll lead across Vision Setting, AI Incubation, Craft & Systems, and End-to-End Product Quality, mentoring designers and collaborating with PMs and engineers to raise craft and deliver fast,