AI Marketing Analytics & Visibility Lead

TrendMicro; Austin, Northern (TX, KY); Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Medical benefits

Life insurance

401(k) match

Paid time off

Parental leave

Wellness program

Job summary

TrendAI is seeking a senior analytics professional to shape how AI engines represent our brand. You will own movement metrics, baseline definitions, and recurring leadership reports across the analytics stack.

Your work will guide content strategy, earned media, and cross-functional storytelling with PR, editorial, social, and analyst teams. The ideal candidate has extensive experience in organic visibility, earned media, and marketing analytics, plus hands-on AI-visibility platform practice and

Qualifications

• Six or more years across organic visibility, earned media or marketing analytics.
• Hands-on ownership of AI answer visibility.
• Proven record building a measurement program from zero.
• Experience with enterprise AI-visibility platforms.
• Ability to turn measurement into content and messaging.
• B2B tech experience; cybersecurity preferred.

Responsibilities

• Define baseline for AI engine representations of TrendAI.
• Own prompt set reflecting how buyers ask and analysis standards.
• Deliver recurring reporting for leadership across analytics environment.
• Develop recommendations on what to publish and where to earn presence.
• Collaborate with PR, editorial, social, and analyst teams.
• Measure impact and report results to leadership.

Skills

Organic visibility

Earned media

Marketing analytics

AI answer visibility

Measurement program

Leadership

Tools

Analytics platforms

Knowledge graphs

PR tools

Job description

TrendAI is seeking a senior analytics professional to shape how AI engines represent our brand. You will own movement metrics, baseline definitions, and recurring leadership reports across the analytics stack.

Your work will guide content strategy, earned media, and cross-functional storytelling with PR, editorial, social, and analyst teams. The ideal candidate has extensive experience in organic visibility, earned media, and marketing analytics, plus hands-on AI-visibility platform practice and