AI Growth & Enterprise GTM Marketing Director

AI Pulse

San Jose (CA)

On-site

USD 285,000 - 391,000

Full time

14 days+

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Benefits offered by this job

401(k) matching
Paid parental leave
Disability coverage
Life insurance
Restricted stock units (RSUs) grants

Job summary

Cisco is seeking a Senior Director of Product Marketing - AI Growth Strategy to lead the GTM engine for our AI and secure infrastructure portfolio, shaping the overarching narrative, launches, competitive positioning, customer proof points, and field activation motions that drive leadership.

You will collaborate across Product Management, Sales, Marketing, Partner Ecosystems, Analyst Relations, and Executive Leadership to translate AI innovations into market narratives, field confidence, and

Qualifications

  • 12+ years of experience across product marketing, product management, technical marketing, product strategy, sales engineering, or GTM leadership in enterprise technology.
  • 5+ years of people management experience leading product marketing, product, technical, or GTM teams with a track record of execution and team development.
  • 5+ years of experience leading GTM strategy for complex enterprise products, platforms, or portfolios.

Responsibilities

  • Architecting and executing the global product marketing and go-to-market strategy for Cisco's AI-ready infrastructure and security portfolios.
  • Defining differentiated messaging, positioning, and value propositions for Cisco's role in the enterprise, tailoring narratives from executive buyers to technical practitioners and global partners.
  • Shaping the market conversation around transforming the network for modern enterprise demands.
  • Driving launches, campaigns, and major market moments that impact competitive momentum and customer confidence.
  • Partnering with product management to connect roadmap innovation to customer outcomes and integrating market insight back into roadmap and commercialization discussions.
  • Identifying GTM strategies that help Cisco shape the infrastructure and security portfolio, including new audience strategies, buying-center motions, and customer proof points.
  • Utilizing AI-native workflows to accelerate insight generation, messaging iteration, content creation, and measurement.

Skills

GTM leadership
Cross-functional leadership
Enterprise technology
AI/security market understanding

Job description

Cisco is seeking a Senior Director of Product Marketing - AI Growth Strategy to lead the GTM engine for our AI and secure infrastructure portfolio, shaping the overarching narrative, launches, competitive positioning, customer proof points, and field activation motions that drive leadership.

You will collaborate across Product Management, Sales, Marketing, Partner Ecosystems, Analyst Relations, and Executive Leadership to translate AI innovations into market narratives, field confidence, and

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