AI Go-To-Market Lead, Sales Enablement & Change

Meta; Menlo Park (CA); On-site; USD 158,000 - 224,000; Full time

Job summary

Meta in Menlo Park seeks a GBG Sales Intelligence Lead to own the go-to-market strategy for AI across GBG, packaging and delivering AI capabilities to the GBG field organization. You will lead communications, enablement, and change management to drive adoption and competitive advantage.

You will collaborate with product, engineering, and GBG stakeholders, develop training content, and coach teams to build new capabilities. A strong background in AI go-to-market is required.

Qualifications

• Bachelor's degree in a relevant field.
• 8+ years of experience in sales or sales operations at large-scale organizations.
• Technical fluency to converse with product and engineering on APIs and data flows.
• Excellent communication translating between business and technical language.
• Strong program management with multi-team coordination.
• Proven product partnership across product, engineering, and sales.

Responsibilities

• Define and evolve GTM strategy for AI products.
• Own end-to-end GTM calendar for AI launches.
• Develop and execute communications for AI rollouts.
• Create and maintain the GTM playbook.
• Drive change management for field adoption.
• Partner with the Sales Intelligence Product team to align roadmap.
• Develop training and enablement content and certifications.
• Manage communication channels and information architecture.
• Partner with Data Science to measure success.

Skills

Communication

Program Management

Product Partnership

Technical Fluency

Education

Bachelor's degree in a relevant field

Job description

Meta in Menlo Park seeks a GBG Sales Intelligence Lead to own the go-to-market strategy for AI across GBG, packaging and delivering AI capabilities to the GBG field organization. You will lead communications, enablement, and change management to drive adoption and competitive advantage.

You will collaborate with product, engineering, and GBG stakeholders, develop training content, and coach teams to build new capabilities. A strong background in AI go-to-market is required.