AI-First Product Marketing Lead

Lumana; New York (NY); Hybrid; USD 180,000 - 200,000; Full time

Benefits offered by this job

Remote-First Flexibility

Equity & Upside

Top-tier tools

Hybrid/Remote setup

Marketing ownership

Job summary

Lumana is seeking a Product Marketing Lead to shape how we position, launch, and communicate our AI-first video security platform. In a highly global, cross‑functional role, you will translate complex capabilities into clear narratives that resonate with education, government, manufacturing, hospitality, healthcare, and retail sectors.

You will own positioning, enable revenue teams, and drive GTM execution from roadmap to launch, partnering with Product, Engineering, Sales, Marketing, and

Qualifications

• 5+ years in B2B SaaS product marketing.
• Experience in a Series A–C startup or high-growth environment with ambiguity.
• Ability to translate market signals into strategy and execution.
• Strong storytelling, writing, and presentation skills.
• Executive presence to influence across Product, Sales, Marketing, and Customer Success.

Responsibilities

• Own Market Strategy & GTM Direction: define market focus, gather insights, and translate into strategic recommendations.
• Own Positioning & Messaging: develop differentiated positioning across industries and buyer personas.
• Lead Product Launches & GTM Execution: partner with Product, Engineering, Sales, Marketing, and Customer Success; drive launch plans and business outcomes.
• Drive Cross-Functional Alignment: align priorities, facilitate prioritization, and equip Sales with messaging and enablement resources.
• Shape Content & Thought Leadership: develop website messaging, case studies, product narratives, and executive thought leadership.
• Be the Voice of the Customer: synthesize feedback and market signals to influence roadmap decisions.

Skills

B2B SaaS marketing

Go-to-market strategy

Storytelling & messaging

Cross-functional collaboration

Market intelligence

Analytical mindset

Job description

Lumana is seeking a Product Marketing Lead to shape how we position, launch, and communicate our AI-first video security platform. In a highly global, cross‑functional role, you will translate complex capabilities into clear narratives that resonate with education, government, manufacturing, hospitality, healthcare, and retail sectors.

You will own positioning, enable revenue teams, and drive GTM execution from roadmap to launch, partnering with Product, Engineering, Sales, Marketing, and