AI-Driven SEO & Content Optimization Analyst

Charter Communications, Inc.; New York (NY); Vor Ort; USD 61.000 - 110.000; Vollzeit

Zusammenfassung

Spectrum Reach, a Charter Communications, Inc. subsidiary, is seeking a Website Search Optimization Analyst in the United States. The role focuses on enhancing web visibility and driving traffic through schema markup, structured data, and AI-driven search techniques.

The analyst will analyze data from Spectrum sites and partners, create content briefs, and monitor key metrics to guide stakeholders. Candidates should have 2–4 years in SEO or digital marketing and strong analytical skills.

Qualifikationen

• 2-4 years of experience in SEO, search analytics, or digital marketing.
• Working knowledge of schema markup, structured data, and technical SEO fundamentals (HTML, site architecture, crawlability).
• Familiarity with AI-driven search and how large language models surface and cite web content.
• Proficiency with SEO and analytics tools such as Google Analytics, Search Console, Semrush, or similar platforms.
• Strong analytical skills, with the ability to interpret data and turn it into actionable insights.
• Excellent written and verbal communication skills, and the ability to collaborate across strategy, development, and content teams.

Aufgaben

• Partner with the web strategy and development teams to build strategies, plans, and tactics that increase Spectrum Reach's web visibility and search-driven traffic.
• Develop and implement structured data and schema markup so Spectrum Reach content is discoverable by both traditional search engines and AI-driven (agentic) search tools.
• Create detailed content briefs that guide the production of digital content optimized for standard and agentic search.
• Analyze data from Spectrum websites and external partners to identify search opportunities, performance trends, and visibility gaps.
• Monitor and report on key search metrics (rankings, organic traffic, click-through rates, AI search citations), translating findings into clear recommendations for stakeholders.
• Conduct keyword, competitor, and technical SEO audits to prioritize optimization work and improve site performance.
• Stay current on search engine algorithm changes and emerging AI search trends, and adapt strategies accordingly.

Kenntnisse

SEO

Search analytics

Digital marketing

Schema markup

Structured data

HTML

Crawlability

AI-driven search

Data interpretation

Cross-functional collaboration

Communication

Ausbildung

Bachelor's degree or equivalent work experience

Tools

Google Analytics

Search Console

Semrush

Jobbeschreibung

Spectrum Reach, a Charter Communications, Inc. subsidiary, is seeking a Website Search Optimization Analyst in the United States. The role focuses on enhancing web visibility and driving traffic through schema markup, structured data, and AI-driven search techniques.

The analyst will analyze data from Spectrum sites and partners, create content briefs, and monitor key metrics to guide stakeholders. Candidates should have 2–4 years in SEO or digital marketing and strong analytical skills.