AI-Driven SEO & Analytics Lead

Clayco; St. Louis (MO); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Discretionary annual bonus

Comprehensive benefits package

Job summary

Clayco is seeking a Digital Search and Analytics Manager to own SEO, SEA, and AI-powered search visibility across enterprise websites and social channels. You will turn data into practical recommendations that strengthen brand awareness, audience engagement, recruitment, and business development.

You will partner with the director on priorities, guide the Web and Digital Content Coordinator, and collaborate with marketing teams to define goals and interpret results.

Qualifications

• 6+ years of experience in SEO, paid search, and digital analytics.
• Hands-on proficiency with Google Analytics, Search Console, Tag Manager, advertising platforms, and reporting tools; familiarity with WordPress and AI search visibility.

Responsibilities

• Develop and execute SEO plans for each enterprise company, including keyword research, search intent, competitor analysis, on-page optimization, and content recommendations.
• Audit crawlability, indexing, internal links, metadata, and structured data; prioritize technical fixes with the Director of Web and Digital Strategy.
• Plan, launch, and optimize paid search and paid social campaigns within approved budgets; manage targeting, keywords, creative tests, pacing, and conversion tracking.
• Own the enterprise measurement framework, dashboards, and recurring website and social reporting, with results segmented by company and channel.

Skills

SEO strategy

Paid search

Digital analytics

Communication

Data-driven decisions

Education

Relevant degree or equivalent practical experience

Tools

Google Analytics

Search Console

Tag Manager

WordPress

AI search visibility

Job description

Clayco is seeking a Digital Search and Analytics Manager to own SEO, SEA, and AI-powered search visibility across enterprise websites and social channels. You will turn data into practical recommendations that strengthen brand awareness, audience engagement, recruitment, and business development.

You will partner with the director on priorities, guide the Web and Digital Content Coordinator, and collaborate with marketing teams to define goals and interpret results.