AI-Driven Product Marketing Manager, Developer Platforms

Nylas; Denver (NC); On-site; USD 90,000 - 150,000; Full time

Job summary

Nylas is seeking a Product Marketing Manager to lead go-to-market strategies, product positioning, and sales enablement for our developer-focused SaaS platform. You will partner with Product, Sales, and Customer Success to drive adoption, revenue growth, and market expansion.

You will craft compelling messaging, develop customer stories, and own competitive intelligence to position Nylas effectively in the market.

Qualifications

• 3-5+ years of product marketing in B2B SaaS, with developer-focused experience preferred.
• Experience translating complex product concepts into clear customer value propositions.
• Strong storytelling and messaging skills for executive, sales, and customer audiences.

Responsibilities

• Own go-to-market strategy and product positioning for the Nylas platform.
• Collaborate with Product, Sales, and Customer Success to drive revenue growth and adoption.
• Develop customer stories, case studies, and reference programs.
• Build competitive intelligence and battlecards for sales enablement.
• Design lifecycle programs to improve activation, adoption, and expansion.
• Create enablement materials and education resources for GTM teams.
• Refine ICP definitions, segmentation, and messaging based on insights.
• Define and analyze performance metrics to optimize marketing campaigns.

Skills

Developer-focused SaaS

AI-enabled marketing

Go-to-market strategy

Cross-functional collaboration

Storytelling & messaging

Data analytics

Education

Bachelor's degree in Marketing or related field

MBA or equivalent experience preferred

Tools

CRM tools (e.g., Salesforce)

APIs & developer ecosystem understanding

Job description

Nylas is seeking a Product Marketing Manager to lead go-to-market strategies, product positioning, and sales enablement for our developer-focused SaaS platform. You will partner with Product, Sales, and Customer Success to drive adoption, revenue growth, and market expansion.

You will craft compelling messaging, develop customer stories, and own competitive intelligence to position Nylas effectively in the market.