AI-Driven Paid Media Operations Lead

Citi; New York (NY); On-site; USD 99,000 - 148,000; Full time

Benefits offered by this job

Medical

Dental & Vision

401(k)

Paid time off

Job summary

Citi is looking for a Paid Media Operations Lead to enable the end-to-end deployment and scaling of AI agents across Paid Media. This role will partner closely with Paid Media subject matter experts, Technology, Controls and other stakeholders across the enterprise.

You will own deployment, governance and adoption—driving KPIs, training, and documentation to ensure capabilities translate into measurable changes in how teams work.

Qualifications

• Bachelor’s degree required.
• 4–7 years in paid media or digital marketing.
• Strong project management and cross-functional collaboration.
• Experience with AI, automation, or AI-enabled marketing preferred.
• Ability to manage multiple workstreams and deadlines.

Responsibilities

• Lead end-to-end deployment of AI agents in paid media.
• Manage deployment updates across cadences; coordinate with Technology for production.
• Establish governance, controls, and documentation for agentic capabilities.
• Drive adoption through training and best-practice documentation.
• Define KPIs and measure program success, prioritize enhancements.

Skills

Paid media

Project management

Analytical skills

Excel

Written communication

Verbal communication

Stakeholder management

AI / automation interest

Campaign governance

Cross-functional collaboration

Data analysis

Large datasets

Education

Bachelor's degree

Job description

Citi is looking for a Paid Media Operations Lead to enable the end-to-end deployment and scaling of AI agents across Paid Media. This role will partner closely with Paid Media subject matter experts, Technology, Controls and other stakeholders across the enterprise.

You will own deployment, governance and adoption—driving KPIs, training, and documentation to ensure capabilities translate into measurable changes in how teams work.