AI-Driven Marketing Operations Manager

ProducePay; United States; On-site; USD 130,000 - 160,000; Full time

Benefits offered by this job

Competitive compensation and equity

Paid time off & holidays

Comprehensive health, dental & vision

401(k) retirement plan

Professional development

Job summary

Crusoe is seeking a Marketing Operations Manager to run day-to-day campaigns across Marketo and Salesforce, ensuring accurate data flows and timely launches. You will work with multiple teams to scale programs and build AI-assisted tooling for repeatable, reliable processes.

The role requires deep Marketo expertise, strong Salesforce knowledge, and a track record of hands-on campaign execution in a fast-paced, data-driven environment. Competitive benefits and growth opportunities are offered.

Qualifications

• 5+ years of marketing operations or marketing automation experience in B2B environments, with a proven track record of hands-on campaign execution and data management.
• Deep, hands-on Marketo expertise as a primary builder — programs, smart campaigns, tokens, emails, templates, forms, segmentations, lifecycle, and scoring.
• Strong working knowledge of Salesforce — campaigns and campaign members, leads versus contacts, reports and list views, and Marketo sync.
• Demonstrated experience importing and cleaning marketing data at volume with a high bar for accuracy.
• Experience working across a growing, integrated marketing tech stack, tracing data across connected systems and diagnosing where it breaks.

Responsibilities

• Build and configure Salesforce campaigns end to end — audience and list setup, workflow logic, send scheduling, and campaign hierarchy tagging.
• Build, QA, and deploy marketing emails and nurture programs in Marketo, including segmentation, A/B setup, link and UTM checks, and send-time QA.
• Build and maintain Marketo forms embedded on Crusoe-hosted pages, with tracking and field mapping.
• Stand up Marketo programs for webinars, field events, and product launches, including templates, tokens, smart campaigns, and channel setup.
• Run data and list imports end to end — field mapping, normalization, deduplication.
• Maintain data hygiene across Marketo and Salesforce, including dedupe rules, field standardization, unsubscribes, and sync error resolution.
• Partner with Events, Digital, Content, Brand, Web, and Product Marketing through planning cycles to scope upcoming campaigns and leverage contractors.
• Partner with Revenue Operations and Sales on lead routing, lifecycle stages, and scoring, ensuring marketing-generated leads are correctly assigned.
• Build AI-assisted tooling and automated workflows to turn recurring operations into repeatable processes.
• Help evaluate new functionality across the marketing stack, and improve processes as the team scales.

Skills

Marketing operations

Marketing automation

Marketo

Salesforce

Data management

AI tooling

Analytics

Cross-functional collaboration

Communication

Organizational skills

Education

Bachelor's degree in Marketing

Marketo Certified Expert (MCE)

Tools

Sigma

Knak

Qualified

Webflow

Google Analytics

Workato

Job description

Crusoe is seeking a Marketing Operations Manager to run day-to-day campaigns across Marketo and Salesforce, ensuring accurate data flows and timely launches. You will work with multiple teams to scale programs and build AI-assisted tooling for repeatable, reliable processes.

The role requires deep Marketo expertise, strong Salesforce knowledge, and a track record of hands-on campaign execution in a fast-paced, data-driven environment. Competitive benefits and growth opportunities are offered.