AI-Driven Marketing Campaign Lead

RepliGen Corporation; Marlborough (MA); On-site; USD 88,000 - 127,000; Full time

Benefits offered by this job

Health benefits

Job summary

Repligen is building an in-house marketing agency to accelerate global marketing execution. The Marketing Program Design Specialist focuses on execution, creativity, and AI-enabled marketing to deliver integrated campaigns across channels.

The role translates strategic direction into compelling campaign assets, digital experiences, and tactical deliverables that drive engagement, pipeline, and revenue. Base salary range in the U.S.

Qualifications

• Bachelor’s degree in Marketing, Design, Communications, or related field.
• 5+ years of experience in marketing execution, campaign management, or creative marketing roles.
• Experience with multi-channel campaigns and fast-paced, matrixed environments.
• Life sciences/biotech or B2B experience is preferred.

Responsibilities

• Execute integrated, omni-channel marketing campaigns across digital, web, email, social, and print.
• Translate briefs into high-impact deliverables aligned with objectives and brand standards.
• Own day-to-day campaign build, deployment, and quality control.
• Collaborate with Strategic Marketing, Product Marketing, and regional teams.

Skills

Marketing automation

Digital campaign tools

Creative tools

AI-powered marketing

Digital marketing

PowerPoint

Visual storytelling

Education

Bachelor’s degree in Marketing, Design, Communications, or related field

Tools

Adobe Creative Suite

Canva

Figma

Job description

Repligen is building an in-house marketing agency to accelerate global marketing execution. The Marketing Program Design Specialist focuses on execution, creativity, and AI-enabled marketing to deliver integrated campaigns across channels.

The role translates strategic direction into compelling campaign assets, digital experiences, and tactical deliverables that drive engagement, pipeline, and revenue. Base salary range in the U.S.