AI-Driven GTM Data & Automation Lead

Zendesk; Michigan; Hybrid; USD 94,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Competitive compensation

Job summary

Zendesk is seeking a hands-on operator to build, manage, and scale the GTM data and automation infrastructure powering frontline execution.

You will own the end-to-end GTM contact data lifecycle, ensure data accuracy and governance, and design scalable automation workflows that drive sales plays and GTM motions.

Collaborating with senior leadership, you will rapidly prototype and scale AI-forward use cases while maintaining core system stability and clear data documentation.

Qualifications

• 4–7+ years in GTM Ops, Sales Ops, Revenue Ops, or related roles in a B2B SaaS environment.
• Hands-on experience with GTM contact and account data workflows, including enrichment and deduplication.
• Experience building scalable automation workflows and GTM data pipelines.
• Strong understanding of Salesforce data structures, workflows, and reporting.
• Experience with data enrichment, orchestration, and automation tools.

Responsibilities

• Own end-to-end GTM contact data lifecycle (acquisition, enrichment, deduplication, governance).
• Ensure contact data is accurate, compliant, and action-ready to support frontline sales execution and core GTM motions.
• Define and enforce global data quality standards, SLAs, and controls as data volume and complexity scale.
• Design, build, and optimize contact data pipelines and automation workflows powering sales plays and GTM execution.
• Partner with senior leadership to prototype, test, and scale AI-forward GTM use cases without compromising core system stability.
• Translate sales plays and GTM initiatives into production-ready automations, tooling configurations, and data flows that scale with GTM complexity.
• Maintain clear documentation, monitoring, and execution standards for consistent delivery and global scaling.
• Lead measurement and reporting for GTM data health, enrichment performance, and automation impact.

Skills

GTM Operations

Sales Operations

Revenue Operations

Marketing Operations

Data Operations

SQL

API integrations

Tools

Salesforce

Clay

Openprise

ZoomInfo

Make

Zapier

Workato

Job description

Zendesk is seeking a hands-on operator to build, manage, and scale the GTM data and automation infrastructure powering frontline execution.

You will own the end-to-end GTM contact data lifecycle, ensure data accuracy and governance, and design scalable automation workflows that drive sales plays and GTM motions.

Collaborating with senior leadership, you will rapidly prototype and scale AI-forward use cases while maintaining core system stability and clear data documentation.