AI-Driven Growth Marketing Director (Health Tech)

present of AI; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Tennr is seeking a Director of Growth Marketing to lead the full funnel strategy for our AI-driven health documents product. You will shape demand generation in a B2B health tech context, test campaigns, and scale initiatives based on data, while working with product and sales to drive measurable pipeline growth.

Ideal candidates bring experience with healthcare buyers, hands-on channel optimization, and a practical, operations-focused mindset that translates research into effective campaigns.

Qualifications

• Experience running demand generation in a B2B software or health tech setting.
• Strong track record of testing, scaling, and cutting programs based on data.
• Comfort with operations-heavy buyer processes in healthcare marketing.

Responsibilities

• Own the full funnel growth plan from channel selection to targets and measurement.
• Test and scale campaigns, allocate budget, and forecast pipeline.
• Collaborate with product and sales to align AI-enabled health marketing strategy.

Skills

Growth marketing

Demand generation

Channel testing

Buyer empathy

Job description

Tennr is seeking a Director of Growth Marketing to lead the full funnel strategy for our AI-driven health documents product. You will shape demand generation in a B2B health tech context, test campaigns, and scale initiatives based on data, while working with product and sales to drive measurable pipeline growth.

Ideal candidates bring experience with healthcare buyers, hands-on channel optimization, and a practical, operations-focused mindset that translates research into effective campaigns.