AI-Driven Creative & Brand Innovation Product Manager

TikTok; San Jose (CA); On-site; USD 123,000 - 223,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) with company match

Parental leave

Disability coverage

Life insurance

Wellbeing benefits

10 paid holidays

Job summary

TikTok’s Global Spark Talent Program seeks graduates to join the Creative and Brand Innovation Product Team, shaping international monetization products and AI-enabled growth strategies. You will rotate across global priorities over two years, receiving mentorship and high-impact opportunities.

Successful candidates start by contributing to creator monetization, optimizing journeys for advertisers and creators, and collaborating with regional teams to deliver scalable solutions.

Qualifications

• Requires Master's in Business or related field.
• Internship experience in internet platforms, monetization, B2B, or ecosystem product roles is a plus.
• Strong communication skills; comfortable in multilingual environments.
• Proactive, empathetic, responsible, and capable of project management.
• Strong logical thinking and data-driven problem solving.

Responsibilities

• Build international monetization advertising and creator-related products; design features to help advertisers produce assets and match with creators.
• Optimize the customer journey for creators and advertisers; improve collaboration and UX.
• Collaborate with regional operations to identify localized needs and design scalable product solutions.
• Understand core business logic around creatives/creators; drive design via research and analysis.
• Use data analysis to identify pain points and growth blockers; define growth strategies with ops teams.

Skills

Strong communication

Multilingual

Proactive and self-driven

Empathetic and responsible

Data analysis mindset

Education

Master's degree in Business or related

Job description

TikTok’s Global Spark Talent Program seeks graduates to join the Creative and Brand Innovation Product Team, shaping international monetization products and AI-enabled growth strategies. You will rotate across global priorities over two years, receiving mentorship and high-impact opportunities.

Successful candidates start by contributing to creator monetization, optimizing journeys for advertisers and creators, and collaborating with regional teams to deliver scalable solutions.