AI-Driven Content Strategy Lead

ADP; El Paso (TX); On-site; USD 140,000 - 180,000; Full time

Job summary

ADP is seeking a Lead Content Strategist to partner with business units, shape content strategy, and prioritize investments that improve experiences for associates, clients, and AI-powered services. You will work across Content Architecture, Information Architecture, Analytics, Product, and Operations to ensure content initiatives deliver measurable value.

The role blends business partnership, portfolio planning, and content experience design, with responsibility for guiding governance,

Qualifications

• 8–10+ years of experience in content strategy, knowledge management, content design, or related disciplines.
• Experience partnering with senior business leaders and stakeholders in a consultative capacity.
• Strong business acumen and ability to connect content investments to outcomes.

Responsibilities

• Serve as strategic content partner to assigned business units and define content strategies.
• Lead portfolio planning, prioritization, and governance for content initiatives.
• Develop evidence-based strategies to improve content effectiveness and AI readiness.
• Collaborate with cross-functional teams to align content with enterprise priorities and architecture.

Skills

Content strategy

Knowledge management

Content design

Digital experience

Stakeholder collaboration

Job description

ADP is seeking a Lead Content Strategist to partner with business units, shape content strategy, and prioritize investments that improve experiences for associates, clients, and AI-powered services. You will work across Content Architecture, Information Architecture, Analytics, Product, and Operations to ensure content initiatives deliver measurable value.

The role blends business partnership, portfolio planning, and content experience design, with responsibility for guiding governance,