AI-Driven Content Strategy Lead (Equity)

Jack & Jill; New York (NY); On-site; USD 100,000 - 160,000; Full time

Benefits offered by this job

Equity

Job summary

Parallel Distribution in Manhattan seeks a Founding Content Strategist to own the performance of AI-driven campaigns across thousands of accounts. You will bridge creative instinct with data-driven performance, orchestrating creatives and tools to maximize traffic and conversions for high-profile clients while shaping the future of generative media.

You will lead cross-functional teams, leverage internal AI tools to scale organic reach, and drive experimentation that directly impacts thousands

Qualifications

• Proven track record of growing organic social media accounts (TikTok/YouTube Shorts/Reels).
• Experience with generative AI tools and prompt engineering for image/video models.
• Entrepreneurial builder mindset with ownership of outcomes.

Responsibilities

• Orchestrate end-to-end performance for client campaigns across 10,000+ accounts.
• Monitor real-time performance data and adjust strategies to hit goals.
• Lead exploratory work for owned-brand initiatives and community orchestration.

Skills

Organic social growth

TikTok content strategy

Performance marketing

Data-driven decision making

Creative briefing

Tools

Generative AI tools

Prompt engineering

Job description

Parallel Distribution in Manhattan seeks a Founding Content Strategist to own the performance of AI-driven campaigns across thousands of accounts. You will bridge creative instinct with data-driven performance, orchestrating creatives and tools to maximize traffic and conversions for high-profile clients while shaping the future of generative media.

You will lead cross-functional teams, leverage internal AI tools to scale organic reach, and drive experimentation that directly impacts thousands